The Visibility Podcast

Welcome to today's power-packed episode! We're diving deep into the crucial world of visibility strategies for your Brick and Mortar business. As a dedicated marketing agency specializing in making brick and mortar businesses be “The Only Option in Town,” I can't stress enough how vital it is to employ all three of these strategies consistently—yes, consistently is the keyword here.

The trio of strategies we're talking about are: Online, Offline, and YOU. Each plays a pivotal role in crafting a narrative that makes your business the go-to in your community. If you're eager to get a deeper understanding, head over to MsMelissaRose.com/deals for an exclusive workshop download. And if you missed our last episode, click back to episode #192: Unplugged Marketing: Thriving Without Social Media and catch up on the offline strategies we explored.

Being a fellow brick-and-mortar business owner, I share your passion and commitment to being the Cornerstone of our communities. You're the risk-taker, the one embracing challenges and opportunities to bring goodness into your community. My mission is simple: to see you thrive, prosper, and generously contribute to your community, your family, and most importantly, to yourself.

Here's to your visibility journey and being the unrivaled option in town! 🥂 

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Link to ALL THE GOODS! www.msmelissarose.com/deals

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Our Sponsor Nutritionist Lisa Holtan

In 2009, Melissa started her business in her basement while her babies were in the pack and play.  With her passion, resilience and nose down, she created a business that has become "The Highlight of you Week" for her tribe, her team and her community. 

Now Melissa has a marketing agency for local brick & mortar businesses. Melissa using her expertise in SEO, social media, and digital marketing to help local brick and mortar business become "The Only Option in Town" for their industry.  Helping them create business that thrives and allows her clients the time and financial freedom they desire and deserve. Living their epic life. Every. Single. Day.  

Melissa is a super mama of five kiddos and enjoys long hikes or talking to her plants in her garden.  At the end of the day, you'll find her on her porch bed swing reading a book. 

In today's podcast, we're delving into the essential but often overlooked topics of planning for the "what if" and "when." These are conversations that tug at the heartstrings but are undeniably crucial. Let's get real—building your Brick and Mortar business as the community's top choice is a monumental achievement. But what's the game plan for those unpredictable #life moments?

Enter the wonderful Mary Beth Simón. We're opening up about facing reality, discussing the nitty-gritty of what happens when life takes an unexpected turn. Discover the steps to take, who should be your support system, and how Mary Beth can make your journey more manageable—all while expressing love to those who matter most.

Because we understand, nobody enjoys broaching topics like the end of life or business. To make these conversations a little easier, Mary Beth has a heartfelt freebie for all of us. 🎁 Because, really, who doesn't appreciate a thoughtful gift that simplifies life's tough discussions?

Tune in now, and let's approach these important conversations with confidence and compassion. 💙 

FREE GIFT: I'd like to offer your listeners a free gift: https://nichepartnershipconsulting.net/melissa

Want to connect with Mary Beth: 

LinkedIn

YouTube

Mary Beth guides business owners to create contingency plans that prepare them and

their teams for extended vacations or the unexpected, so the business can continue to

run successfully in their absence.

She founded Niche Partnership Consulting after seeing the turmoil that a lack of

contingency planning can cause when a dear friend developed terminal cancer.

Mary Beth is a national conference speaker, continuous learner and loves helping

business owners find peace of mind since retiring from a 30+ year career at Vanguard.

In her free time, she’s active in her local business community and loves being mom to

her rescue dogs.

Did you love today’s podcast? 🙌

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2. Leave us a rating and review on Apple Podcast!
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CONNECT with Melissa: https://www.msmelissarose.com/deals

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In 2009 Melissa Rose started her business, The Dancing House  in the basement of her home. There she taught the art of dance to students of all ages while her babies were right along with her in the pack and play.  With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community.  

Along with running a successful brick and mortar business and an online dance membership,  Melissa is also a visibility coach and consultant for brick + mortar businesses. Guiding other boss ladies to a flourishing business that provides well for their own tribe - creating a legacy for themselves, their family and their community.  

When not inspiring or empowering, Melissa is a super mama of five kiddos, enjoys long hikes (without her kids) and playing in her garden.  

Welcome to another episode of Brick + Mortar Visibility! This week, we dive into a question that many of us can relate to: "I hate social media. What can I do to market my business without having to be online?" If you've ever found yourself grappling with a love-hate relationship with social media, you're not alone—I feel your pain, and I even use it for my business!

In today's episode, I'm excited to explore a plethora of ways you can effectively market your business or non-profit without delving into the world of social media. And before you dismiss these ideas as "old school," consider this: after 15 years in the business, I still find inspiration and new perspectives that spark fresh ideas to enhance my current strategies. It's all about constant improvement and upleveling our approaches to be the best we can be.

So, if you're ready to break free from the social media grind, grab your earbuds, join me in this conversation, and let's get real about alternative avenues for marketing that might just be the game-changer you've been looking for. Because, in the end, what we all strive for is not just to be good but to be better.

Tune in and let's explore the diverse landscape of marketing beyond the socials!

Did you love today’s podcast? 🙌

1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose OR let me know what you think.  DM me!
2. Leave us a rating and review on Apple Podcast!
3. Also, if you haven’t done so already, follow the podcast. 

Link to ALL THE GOODS! www.msmelissarose.com/deals

LinkedIN

Instagram

Our Sponsor Nutritionist Lisa Holtan

In 2009, Melissa started her business in her basement while her babies were in the pack and play.  With her passion, resilience and nose down, she created a business that has become "The Highlight of you Week" for her tribe, her team and her community. 

Now Melissa has a marketing agency for local brick & mortar businesses. Melissa using her expertise in SEO, social media, and digital marketing to help local brick and mortar business become "The Only Option in Town" for their industry.  Helping them create business that thrives and allows her clients the time and financial freedom they desire and deserve. Living their epic life. Every. Single. Day.  

Melissa is a super mama of five kiddos and enjoys long hikes or talking to her plants in her garden.  At the end of the day, you'll find her on her porch bed swing reading a book. 

🎙️ Welcome back to another episode of Brick and Mortar Visibility, where we're diving deep into the game-changing topic of creating a business that's downright immune to burnout! 🚀✨

Let's face it, many of us are running on fumes, dangerously close to the brink of a health breakdown. How do we stay ahead of the burnout curve? Especially when the to-do list seems never-ending, and tasks have a knack for stretching longer than anticipated.

Enter Joanna Sapir, our fabulous guest, here to drop some serious knowledge bombs that you can take straight to the bank—both figuratively and literally. With her experience as a former brick and mortar business owner in the health and wellness space, she intimately understands the desire to serve our clients, often at the expense of our own well-being.

I, for one, walked away with some major nuggets that I'm not only sharing with my favorite people but also applying to my own brick and mortar business. So, grab those earbuds, press play, and don't waste another minute. Your health deserves this dose of wisdom! 🎧💖 #BusinessWellness #BrickAndMortarSuccess

FREE GIFT: I'd like to offer your listeners a free gift as well, my "Client Champion Formula" - https://joannasapir.com/Visibility

Want to connect with Joanna:

Instagram

Podcast

http://joannasapir.com

Joanna Sapir is a business strategist for holistic practitioners, particularly those that integrate multiple modalities. Joanna's special ability is in helping practitioners set up repeatable systems and processes in their businesses to serve their clients more powerfully, enroll committed long-term clients, and create steady income and cash flow. She has been a teacher and trainer for more than twenty years, from the classroom to the gym floor and now to wellness practices across the world. Born and raised in the San Francisco Bay Area, she is a mother of two, a USA Masters National Champion in Olympic-style Weightlifting, and the host of the Business Revolution for Practitioners podcast. 

Did you love today’s podcast? 🙌

1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose  OR let me know what you think.  DM me!
2. Leave us a rating and review on Apple Podcast!
3. Also, if you haven’t done so already, follow the podcast. 

CONNECT with Melissa: https://www.msmelissarose.com/

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Facebook

Hey, Rebel Women!🤘 Ready to slay the marketing game and make your brick and mortar shine like never before? Well, buckle up, because I've got the secret sauce to get your audience hitting that pause button and giving you their undivided attention.

Let's be real, marketing these days can feel like a broken record. Same old, same old. But fear not! Injecting creativity into your strategy is the game-changer, and trust me, it's no walk in the park.

So, if you're stuck in the social media engagement doldrums, hit pause on your busy schedule and dive into this episode. I'm about to spill the beans on how I skyrocketed my Facebook ad click-through rate to a mind-blowing 6%! (Yep, you heard it right, the industry standard is a measly 2%.)

And the best part? It's ridiculously simple! I'm not just talking the talk; I'm walking you through the exact steps I took. I'm slapping this strategy onto all the spokes in my business, and you should too.

Grab those earbuds, hit play, and get ready to apply this game-changing strategy like a marketing ninja. 🚀 Your business will thank you later!

Did you love today’s podcast? 🙌

1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose 
2. Leave us a rating and review on Apple Podcast!
3. Also, if you haven’t done so already, follow the podcast. 

Link to ALL THE GOODS! www.msmelissarose.com/deals

LinkedIN

Instagram

Our Sponsor Nutritionist Lisa Holtan

In 2009, Melissa started her business in her basement while her babies were in the pack and play.  With her passion, resilience and nose down, she created a business that has become "The Highlight of you Week" for her tribe, her team and her community. 

Now Melissa has a marketing agency for local brick & mortar businesses. Melissa using her expertise in SEO, social media, and digital marketing to help local brick and mortar business become "The Only Option in Town" for their industry.  Helping them create business that thrives and allows her clients the time and financial freedom they desire and deserve. Living their epic life. Every. Single. Day.  

Melissa is a super mama of five kiddos and enjoys long hikes or talking to her plants in her garden.  At the end of the day, you'll find her on her porch bed swing reading a book. 

If you're a brick and mortar business, then you know the importance of being the undeniable choice in your town. 

And let's face it, the easiest way to fuel the growth of your business is through referrals, but sometimes, going after them can feel awkward, or even desperate. That's where our expert, Stacey, comes in. She's here to teach business owners like you how to organically generate referrals without the need for uncomfortable asks, manipulations, or incentivizing tactics. With her guidance, you won't have to compromise your values or your relationships.

Stacey's expertise shines brightest in industries like legal, financial, professional services, real estate, and design. She's not just a guru; she's a multiple award-winning author, the host of the "Roadmap to Referrals" podcast, and a nationally recognized speaker. Armed with a Master's in Organizational Communication and a beautiful family, she's ready to share her wisdom and help you take your referral game to new heights.

So, get ready to unlock the secrets of growing your business naturally and authentically. It's time to make referrals work for you in ways you never thought possible. Tune in and let's get started! 

Want to connect with Stacey:

Instagram

Facebook

LinkedIN

https://www.staceybrownrandall.com/

Did you love today’s podcast? 🙌

1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose  OR let me know what you think.  DM me!
2. Leave us a rating and review on Apple Podcast!
3. Also, if you haven’t done so already, follow the podcast. 

In 2009 Melissa Rose started her business, The Dancing House  in the basement of her home. There she taught the art of dance to students of all ages while her babies were right along with her in the pack and play.  With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community.  

Along with running a successful brick and mortar business and an online dance membership,  Melissa is also a visibility consultant for brick + mortar businesses. Guiding other boss ladies to a flourishing business that provides well for their own tribe - creating a legacy for themselves, their family and their community.  

When not inspiring or empowering, Melissa is a super mama of five kiddos, enjoys long hikes (without her kids) and playing in her garden.  

CONNECT with Melissa: https://www.msmelissarose.com/

LinkedIN

Instagram

Facebook

Get ready for today's episode, where we're diving headfirst into a business venture that's not just fun, but capital F-U-N! It's all about easy, automated, and game-changing impact.

Say hello to "Healthy in the Valley." This brilliant concept was born just over a year ago, and let me tell you, it's single-handedly become the most transformative spoke in my business wheel.

I can hardly contain my excitement as I spill all the delicious details. We'll uncover the Who, What, Why, and How behind this exciting journey, and you'll discover how it's made easy-peasy with automation.

If you happen to be a Health and Wellness provider in the St. Croix Valley, you won't want to miss this – the membership for the 6th edition of "Healthy in the Valley" is closing its doors on September 30th!

But hey, if you're tuning in from outside the St. Croix Valley, don't you worry. This out-of-the-box idea might just spark something brilliant for you too. Tune in, and let's uncover the magic together! 🎙️🌟

I'm a Health & Wellness Business Owner in the Croix Valley and want IN on HITV.   

Free Facebook Group for ALL!

Did you love today’s podcast? 🙌

1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose OR let me know what you think.  DM me!
2. Leave us a rating and review on Apple Podcast!
3. Also, if you haven’t done so already, follow the podcast. 

Link to ALL THE GOODS! www.msmelissarose.com/deals

LinkedIN

Instagram

Our Sponsor Nutritionist Lisa Holtan

In 2009, Melissa started her business in her basement while her babies were in the pack and play.  With her passion, resilience and nose down, she created a business that has become "The Highlight of you Week" for her tribe, her team and her community. 

Now Melissa has a marketing agency for local brick & mortar businesses. Melissa using her expertise in SEO, social media, and digital marketing to help local brick and mortar business become "The Only Option in Town" for their industry.  Helping them create business that thrives and allows her clients the time and financial freedom they desire and deserve. Living their epic life. Every. Single. Day.  

Melissa is a super mama of five kiddos and enjoys long hikes or talking to her plants in her garden.  At the end of the day, you'll find her on her porch bed swing reading a book. 

🎙️ Hold onto your seats, because today we're diving deep into a game-changer. 💥 Ever wondered how to skyrocket the number of eyeballs on your content? How to make them not just glance but actually read, see, or take a step into your brick and mortar business? Well, darling, it's time to give them a cause to pause, and that's exactly what's on the menu today.

This podcast episode is the direct result of a reel I dropped where I spilled the beans on how I consistently score a jaw-dropping 39% open rate on my emails. 📧💪

In this tell all episode, I'm pulling back the curtain and sharing my secret sauce for halting people in their tracks. Yep, you heard me right – I'm revealing the exact playbook to make 'em click that email, hit up that social post, or even jump on board for a call or a free trial. And guess what? This isn't just theory, folks. This is tried, tested, and totally proven to work!

Curious? Eager for a visual sneak peek? Well, look no further. Click right here, and let's set you on the path to content domination! 👀🚀

Healthy in the Valley - The Area's Best Wellness Providers & Resources in the St. Croix Valley All in One Place!

FREE Facebook Group of Healthy in the Valley

Did you love today’s podcast? 🙌

1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose OR let me know what you think.  DM me!
2. Leave us a rating and review on Apple Podcast!
3. Also, if you haven’t done so already, follow the podcast. 

Link to ALL THE GOODS! www.msmelissarose.com/deals

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Our Sponsor Nutritionist Lisa Holtan

#ContentGameChanger #ClickworthyMagic

🎙️So, picture this: you're on a mission to take your business to the next level – maybe you're hiring a new team member, or you're gearing up to expand to a new location. But wait, before you dive into the deep end, there's one thing you absolutely need to nail – your financial know-how.

And that's where our rockstar guest, Danielle Hendon, swoops in to save the day!

Danielle is the brains and heart behind 4 Corners CFO, a CPA-owned and operated powerhouse. Her mission? To help business owners like you not only decode those mysterious numbers but also think outside the box to construct a business that's not just profitable, but built on a rock-solid, sustainable foundation. She's got a toolkit bursting with services, from tax and bookkeeping coordination to profit-focused assessments, cash flow wizardry, budgeting brilliance, and so much more.

But here's the real kicker, the heartbeat of it all – Danielle is all about helping people. She's on a mission to boost livelihoods and legacies by crafting businesses that stand the test of time and turn a sweet profit.

In this episode, we're diving deep into the financial waters. We're shining a spotlight on three big, bold, and blazing red flags that might be lurking in your business – we'll show you where to spot 'em and how to deal with 'em. Plus, we're laying down the law on which tasks should be front and center in your financial game plan and how often you should be tending to 'em. And let's not forget about building those safety nets to keep your cash flow sailing smoothly.

Get ready, because this episode is a goldmine of wisdom that's just waiting for you to crack it wide open. Tune in, soak it all up, and then stride out into the world as the podcast hero your business bestie never saw coming. 🎧🚀 

Want to connect with Danielle:

Instagram

Facebook

LinkedIN

https://4cornerscfo.com/

Did you love today’s podcast? 🙌

1. Take a screenshot and share it to your IG stories. Tag me @themsmelissarose  OR let me know what you think.  DM me!
2. Leave us a rating and review on Apple Podcast!
3. Also, if you haven’t done so already, follow the podcast. 

🎙️ Hey there, listen up! 🎉 Are you in the rental game or gearing up for that lease renewal dance? Hold tight, because we're diving headfirst into the world of property ownership, and trust me, it's about to get seriously juicy!

Imagine this: our brick and mortar, the big shot in our business expenses. But what if, wait for it, it could be more than just a bill? What if it could actually turn into an asset, strutting its stuff in our financial lineup? 🏢💃

Feeling lost in the commercial real estate maze? You're not alone – most of us are wandering around like cats chasing a laser pointer. But here's the scoop: today, we've got a firecracker guest in the house – none other than the incredible Colin Carr!

Colin Carr, the mastermind behind CARR, the nation's commercial real estate powerhouse for healthcare movers and property shakers. We're talking thousands of healthcare dynamos who trust CARR to whip up the sweetest lease and property purchase deals. Colin's been rocking the real estate scene for over two decades, with a whopping 1,000+ transactions to his name. Yep, you heard that right!

In this episode, we're dishing out the deets on all those missed opportunities that tend to trip us up. We're shining the spotlight on why having a broker is like having a secret weapon. And hold up, there's more – we're revealing where renters spill the MOST cash. Plus, we're dropping the ultimate rule for nailing negotiation timing.

So, buckle up, podcast aficionados, because this episode is a wisdom-packed chest waiting to be unlocked. Tune in, soak it all in, and then be the podcast hero your business bestie didn't even know they needed. 🎧

Wanna connect with Colin?
- Instagram
- Facebook
- LinkedIn
https://carr.us/

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