Episode 263 - Finding the Right Job and Building a Personal Brand

Professionals face an ever-growing set of challenges as they navigate career transitions, seek advancement, or re-enter the workforce. Finding the right position and standing out as a candidate can be challenging, even for experienced professionals.

Recently, I had a conversation with Russell Ayles, a recruitment expert with nearly two decades in the industry, specializing in retail, fashion, and e-commerce. Our discussion shed light on themes that resonate deeply with the corporate professionals I coach. These include the importance of transparency in the hiring process, the value of personal branding, and a rising emphasis on ethics in recruitment practices. As we discussed these topics, I couldn’t help but reflect on how they connect to broader trends shaping the current employment landscape.

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Timestamps to guide your listening:

• 01:28 Meet Russell Ailes: Recruitment Expert
• 04:11 The Pressure of Being a LinkedIn Top Voice
• 07:24 The Impact of Professional Branding
• 08:14 Rebranding to Etisk: A New Ethical Approach
• 09:26 The Disconnect in Recruitment Ethics
• 15:35 The Importance of Candidate Experience
• 19:56 Reflecting on Business in 2024
• 24:30 Finding the Right Candidates
• 31:11 The Overqualified Dilemma
• 32:54 Transparency in Recruitment
• 34:26 Negotiation Strategies
• 37:48 Recruitment Agency Dynamics
• 45:27 Candidate Engagement
• 53:21 Final Thoughts and Advice

Links mentioned in this episode:

• Russell Ayles' LinkedIn

Other episodes that will help you better understand recruiters:

• Episode 226 - This Recruiter Wants You to Rethink Your Salary Expectation, with Kyle Samuels
• Episode 225 - Inside the Recruiter's Mind: Decoding the Recruitment Playbook to Land Your Next Role
• Episode 157 - Behavioral Interview Questions: Why They Don’t Always Work and What to Do About It - with Lou Adler
• Episode 166 - A Former Google Executive Recruiter Answers My Most Popular Job-Search Questions - with Ginny Clarke
• Episode 164 - How to Be an Outsider and Job-Hunt Successfully: An Interview With Joe Mullings, Chairman and CEO of the Mullings Group
• Episode 149 - Who to Call First When You Need a New Job: Recruiter or Career Coach?

About the host, Renata Bernarde

Hello, I'm Renata Bernarde, the Host of The Job Hunting Podcast. I'm also an executive coach, job-hunting expert, and career strategist. I teach corporate, non-profit, and public professionals the steps and frameworks to help them find great jobs, change, and advance their careers with confidence and less stress. 

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