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In this episode, we chat with returning guest Rebecca Rice about mastering Black Friday sales for digital products. We explore effective strategies for leveraging this busy shopping period, utilizing Facebook ads, and making the most of social media to boost sales. Whether this is your first Black Friday or you’ve done it before, this episode is packed with tips to help you capitalize on Black Friday and enhance your sales strategy. Press play for expert advice that could transform your seasonal promotions!
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👋 Meet the Guest - Rebecca Rice
➡️ Quick Links For You:
📚 Grab our 2 fave biz books to learn even more about the V/I duo: Traction and Rocket Fuel
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In this episode, Erica and Jon join the convo! They are seasoned pros at live launching and we dive deep into the world of digital product launches. Known for their savvy strategies and successful launches, this visionary duo shares their journey from the chaos of DIY launches to streamlined success with KS Agency. Don’t miss their amazing tips on creating a seamless launch experience!
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👋 Meet the Guest - Erica + Jon:
Erica + Jon are a husband and wife brand photography team that partner with brands to tell their unique Brand Image Story and create compelling imagery for marketing using their Plan • Style • Create™ method. Their work has been featured on billboards, utilized on storefront signs and published in magazine spreads across the country. Their success building a multi-6 figure brand photography company has inspired them towards helping educate others to achieve similar success in the brand photography space.
➡️ Quick Links For You:
📚 Grab our 2 fave biz books to learn even more about the V/I duo: Traction and Rocket Fuel
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This month, we're diving deep into launching strategies just in time for the fall season! Get ready for our new mini-series, Ask Kat Anything (AKA), where we tackle YOUR top questions. In this episode, we address a common dilemma: How big should your email list be before you launch? Whether you're wondering if a handful of subscribers is enough or if you need thousands to make a bang, this episode has the tips you need. Tune in as we talk about the real numbers behind successful launches and how to maximize your email list, no matter its size!
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➡️ Quick Links For You:
📚 Grab our 2 fave biz books to learn even more about the V/I duo: Traction and Rocket Fuel
➡️ Extra Freebies for you:
Today, we're diving into a very important topic of live launches with our very own project manager, Jordan Snider! We cover strategies and personal journeys behind successful launches, from behind the scenes of a KSA project manager. Whether you're gearing up for a fall launch or just curious about the process, this episode has everything from managing timelines to integrating marketing strategies that really move the needle in your launches!
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👋 Meet the Guest - Jordan Snider
➡️ Quick Links For You:
📚 Grab our 2 fave biz books to learn even more about the V/I duo: Traction and Rocket Fuel
➡️ Extra Freebies for you:
Today, we're going completely off-script to discuss the impact of the current election on your digital business. As an integrator, my role is to help you prioritize and implement your best business ideas - because this is an election year, it’s important to look at what’s happening with current events & make the most strategic decisions for your business. We'll explore how the political climate can affect your digital business, the increased noise on social media, and what you can do to navigate these challenges effectively. Tune in for a reality check and tips to keep your business thriving amidst the chaos!
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➡️ Quick Links For You:
📚 Grab our 2 fave biz books to learn even more about the V/I duo: Traction and Rocket Fuel
➡️ Extra Freebies for you:
Get ready to chat with Hope Taylor as she shares a BTS look at how she uses quizzes to not only increase her email list size, but also boost sales!! Learn how Hope’s unique quiz strategy not only meets her audience’s needs but also provides tailored solutions that drive conversion. If you’re looking to step into the world of quizzes, this episode gives you a breakdown of just how impactful they can be for your digital biz (along with some helpful tips for creating your own quiz!).
Try Interact
Kat’s Quiz
Hope’s Quiz
Hope’s Youtube Video
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👋 Meet the Guest - NAME: Hope Taylor
➡️ Quick Links For You:
📚 Grab our 2 fave biz books to learn even more about the V/I duo: Traction and Rocket Fuel
➡️ Extra Freebies for you:
Type B business owners - this one is for YOU!! Today we're diving into a fun topic: business planning for Type B personalities. As a Type A planner, stepping into the shoes of a Type B visionary was a challenge, but it gave me a fresh perspective. I'm sharing six practical tips to help non-planners create effective business plans. Learn to embrace flexible planning, set broad goals with detailed steps, and use tools like Trello to stay organized. Press play for insights that will encourage and inspire you, no matter your planning style!
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➡️ Quick Links For You:
📚 Grab our 2 fave biz books to learn even more about the V/I duo: Traction and Rocket Fuel
➡️ Extra Freebies for you:
This episode dives into one of my favorite strategies—quarterly planning. We chat about how this approach has fueled my business success and can bring clarity and direction to yours. We’ll explore best practices for setting and achieving 90-day goals, and I'll share some insights from my signature program - the Quarterly Cure. Whether you're just starting Q3 or catching up, these tips will help streamline your goals. Let's get started on mastering quarterly planning together!
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➡️ Quick Links For You:
📚 Grab our 2 fave biz books to learn even more about the V/I duo: Traction and Rocket Fuel
➡️ Extra Freebies for you:
Can you believe July is next week? Me neither! In this special mid-year episode, we dive into the concept of the "Mid-Year Scaries." As we reach the end of June, some business owners may be unaware of the time of year, while others may feel stressed reflecting on the past six months. This episode is all about harnessing intentional strategies to make the best of the year you have left. From celebrating achievements to identifying pain points, we'll talk about all the importance of a mid-year review and how it can help you course-correct for a successful second half of 2024. Press play for practical tips, my personal story on my mid-year review journey, and a FREE mid-year review worksheet to guide you through the process!
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➡️ Quick Links For You:
📚 Grab our 2 fave biz books to learn even more about the V/I duo: Traction and Rocket Fuel
➡️ Extra Freebies for you:
When it comes to the digital online space, so many of us want things to be perfect. We look at everything that’s so well curated and we want to provide the very best in terms of the content that we are teaching and the ways we’re helping our students and future customers.
However, one of the biggest lessons I’ve learned that the KS Team sees time and time again with our clients is that sometimes you just have to start. A perfect example of this is what happened with our client, Aubree Malick, in her own digital biz – and in this week’s episode she and I dive deep into it all!!
If you’re curious what a REAL small biz owner did to start her digital product suite, how she found success, and how YOU can do the same for biz, you’re in the right place. Plus, Aubree & I drop some of my favorite advice that you’ll ever hear when it comes to launching your online business. Ready to jump in?? Tune in now – I can’t wait to hear what you think!!
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👋 Meet the Guest - Aubree Malick
Aubree Malick is a boy mom, former teacher, virtual assistant mentor, and host of the Freelancer to CEO podcast. Through her podcast and programs, she helps overworked and underpaid moms and (soon-to-be former) teachers experience the freedom and joy that comes from starting a freelancing business with the skills they already have. After taking her own leap of faith four years ago and replacing her teaching income within two months, she became passionate about helping other women start and grow their own businesses to 5K+ months from home and has been featured in Business Insider and Yahoo! Finance. When she’s not supporting students inside of her programs, you can find her looking for her next DIY project, binging her fav reality TV shows, or snuggled up on the couch with her boys.
➡️ Quick Links For You:
📚 Grab our 2 fave biz books to learn even more about the V/I duo: Traction and Rocket Fuel
➡️ Extra Freebies for you:
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