Welcome to episode #198 of Six Pixels Of Separation - The Twist Image Podcast. When you ask people working in Digital Marketing how they develop their strategy, most of them look at you the same way a dog does when you talk to it (sideways). Nilofer Merchant lives in the world of helping companies (Adobe, Apple, Nokia, etc...) figure out not just their business strategy, but how to create and engage in a culture of strategy that is ongoing and iterative. I had the please of meeting Merchant in person at TED this past year and we became fast friends. She is the author of one of the best business books on strategy in the past long while titled, The New How, and she is also an excellent public speaker. As founder and CEO of Rubicon, she helps brands like Hewlett-Packard, Pinnacle, Logitech, Openwave, Symantec and others to create winning business strategies. Also, if you have never heard of an "air sandwich" or "murderboard", then you really should take a listen. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #198 - Host: Mitch Joel.

• Running time: 33:17.
• Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions - [email protected].
• Hello from Beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the Blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Facebook Group - Six Pixels of Separation Podcast Society.
• In a perfect world, connect with me, directly, through Facebook.
• Six Pixels of Separation the book is now available.
• Episode #28 of Media Hacks is coming soon and it features:
• Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
• C.C. Chapman - Managing The Gray - Campfire.
• Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven.
• Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
• Julien Smith - In Over Your Head - Co-author of Trust Agents.
• In conversation with Nilofer Merchant.
• Author of The New How.
• Nilofer on Twitter: @nilofer.
• Rubicon.
• New Leaf - 'Magic Carpet'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #198 - Host: Mitch Joel.

Tags: adobe advertising air sandwich apple bite size edits blog blogging blue sky factory book oven business strategy campfire cast of dads cc chapman chris brogan christopher s penn crayon digital marketing facebook facebook group hewlett-packard hp hugh mcguire in over your head itunes julien smith librivox logitech managing the gray marketing marketing over coffee media hacks murderboard new leaf new marketing labs nilofer merchant nokia online social network openwave pinnacle podcast podcasting rubicon consulting six pixels of separation social media marketing strategy symantec ted the new how trust agents twist image

Welcome to episode #197 of Six Pixels Of Separation - The Twist Image Podcast.

Without question, Sally Hogshead is one of the most fascinating women in Marketing today. Scratch that, Hogshead is one of the most fascinating person in Marketing today. It then makes perfect sense that her latest book is titled, Fascinate, and it explores the seven universal triggers for persuasion and captivation (it also happens to be one of the best business books to have come out this year). But Hogshead is much more than a best-selling business book author and speaker. In her second year of advertising, Sally won more awards than any other copywriter in the U.S., and was described as "the most successful junior copywriter of all time." After working at Wieden + Kennedy and Fallon McElligott, by age 27 she'd opened her first ad agency, with clients such as Target and Remy Martin. Three years later, she opened the West Coast office of Crispin Porter + Bogusky as Creative Director/Managing Director. In this episode we discuss her new book and what Marketers need to know to fascinate their audience. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #197 - Host: Mitch Joel.

• Running time: 39:29.
• Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions - [email protected].
• Hello from Beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the Blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Facebook Group - Six Pixels of Separation Podcast Society.
• In a perfect world, connect with me, directly, through Facebook.
• Six Pixels of Separation the book is now available.
• Episode #28 of Media Hacks is coming soon and it features:
• Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
• C.C. Chapman - Managing The Gray - Campfire.
• Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven.
• Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
• Julien Smith - In Over Your Head - Co-author of Trust Agents.
• In conversation with Sally Hogshead.
• Author of Radical Careering. Which you can grab for free here: Radical Careering Free!
• Author of the recently released, Fascinate.
• The Shakes - 'Liberty Jones'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #197 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging blue sky factory book oven business book campfire cast of dads cc chapman chris brogan christopher s penn crayon crispin porter bogusky digital marketing facebook facebook group fallon mcelligott fascinate hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting radical careering remy martin sally hogshead six pixels of separation social media marketing target the shakes trust agents twist image wieden kennedy

Welcome to episode #196 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and the newly minted, Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our third conversation, and it focuses on location-aware Social Media and the new mobile stuff with a heavy emphasis on the current bright, shiny object, Foursquare. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #196 - Host: Mitch Joel.

• Running time: 1:06:01.
• Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions - [email protected].
• Hello from Beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the Blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Facebook Group - Six Pixels of Separation Podcast Society.
• In a perfect world, connect with me, directly, through Facebook.
• Six Pixels of Separation the book is now available.
• Episode #28 of Media Hacks is coming soon and it features:
• Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
• C.C. Chapman - Managing The Gray - Campfire.
• Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven.
• Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
• Julien Smith - In Over Your Head - Co-author of Trust Agents.
• Just another Foursquare and location-aware debate with Joseph Jaffe.
• Jaffe Juice.
• Jaffe Juice TV.
• Life After The 30-Second Spot.
• Join The Conversation.
• Flip The Funnel.
• Crayon.
• Powered.
• Gowalla.
• David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #196 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging blue sky factory book oven campfire cast of dads cc chapman chris brogan christopher s penn crayon digital marketing facebook facebook group flip the funnel gowalla hugh mcguire in over your head itunes jaffe juice join the conversation joseph jaffe julien smith librivox life after the 30 second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media marketing trust agents twist image twitter web 20

Welcome to episode #195 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #27 of Media Hacks. Some of the Media Hacks are back from SXSW and they have stories to tell (cowboy boots, Jesse James' newest mistresses and even some stuff about the Internet) from there the conversation gets interestingly serious as we discuss doing things because they matter (not just for the Internet, but for the world). From the good, we also look at the ugly: those who adapt, adopt or tweak the ideas of others for their own personal gain. Are some ideas too easy to spread? Do they new online social networks highlight how scummy some Marketers can be? Keep in mind, the content is not safe for work. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #195 - Host: Mitch Joel.

• Running time: 43:46.
• Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions - [email protected].
• Hello from Beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the Blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Facebook Group - Six Pixels of Separation Podcast Society.
• In a perfect world, connect with me, directly, through Facebook.
• Six Pixels of Separation the book is now available.
• Episode #27 of Media Hacks features:
• C.C. Chapman - Managing The Gray - Campfire.
• Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven.
• Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
• Julien Smith - In Over Your Head - Co-author of Trust Agents.
• Not present:
• Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
• The expanding network that is South By Southwest (SXSW).
• More people there for interactive than for the music? (can this be true?).
• It's all about the "hallway magic."
• Julien hangs out with Nina Hartley.
• Foursquare was "the shiny object"... again (now, new and improved with trending!).
• Ninja suggests hijacking the foursquare feed.
• Getting people active in social causes.
• Checking out the new Akoha iPhone app.
• Are these things online social networks or games?
• Digging deeper into the context of content.
• Cause related marketing with sincerity.
• Dan Pink's new book, Drive.
• A discussion about ideas, content and how they spread.
• Sharing, Stealing And Other Nefarious Acts.
• 6 Marketing Secrets Not Worth Sharing by Bryan Eisenberg.
• Creative Commons.
• Are all Marketers scumbags?
• What can you do that's so unique that no one can copy and steal?
• The kindness of Bloggers... but what about the truth?
• The cult of Chris Brogan.
• The First Church of Broganology.
• David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #195 - Host: Mitch Joel.

Tags: advertising akoha bite size edits blog blogging blue sky factory book oven bryan eisenberg campfire cc chapman chris brogan christopher s penn dan pink david usher digital marketing facebook facebook group foursquare hugh mcguire in over your head iphone app itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs nina hartley online social network podcast podcasting six pixels of separation social media marketing south by southwest sxsw trust agents twist image twitter web 20

Welcome to episode #194 of Six Pixels Of Separation - The Twist Image Podcast. If you're looking for the new rules of Marketing and PR, look no further than the guy who wrote the book on it - literally! David Meerman Scott is not only one of the nicest guys out there, but he had the vision, back in 2006, to write a book titled, The New Rules of Marketing and PR. The book took off like a wildfire and still sits at the top of most business and marketing books best-seller list. The success of this book led to a re-release (with lots of rewrites and updated content) as a second edition - which hit the stores a few months back. In between updating that business book best-seller, Scott also wrote another book about Social Media titled, World Wide Rave, and he's currently publishing many other authors under the publishing banner, The New Rules of Social Media Series, along with his publisher, Wiley. We had the chance to have a conversation about the new landscape of Marketing, Public Relations, Viral Marketing, Social Media and much more. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #194 - Host: Mitch Joel.

• Running time: 38:44.
• Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions - [email protected].
• Hello from Beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the Blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Facebook Group - Six Pixels of Separation Podcast Society.
• In a perfect world, connect with me, directly, through Facebook.
• Six Pixels of Separation the book is now available.
• Episode #27 of Media Hacks is coming soon:
• Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
• C.C. Chapman - Managing The Gray - Campfire.
• Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven.
• Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
• Julien Smith - In Over Your Head - Co-author of Trust Agents.
• In conversation with David Meerman Scott.
• Web Ink Now.
• The New Rules of Marketing and PR.
• World Wide Rave.
• The New Rules of Social Media.
• The New Rules of Viral Marketing (free PDF download).
• New Leaf - 'Magic Carpet'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #194 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging blue sky factory book oven campfire cc chapman chris brogan christopher s penn david meerman scott digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network podcast podcasting six pixels of separation social media marketing the new rules of marketing and pr the new rules of social media the new rules of viral marketing trust agents twist image twitter web 20 web ink now world wide rave

Welcome to episode #193 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #26 of Media Hacks. The Ninja (aka Christopher S. Penn) talks about his new gig at Blue Sky Factory, but the main thrust of the conversation is about what happens to a company when someone with a major personal brand (like Ninja had for the financial aid industry) leaves and starts in another industry? What happens to the brand? How trusted is the personal brand of the individual? Along with that we graze through a bunch of topics from mobile and iPhone apps to the pending launch of the iPad. We even take a sneak peek at where C.C. Chapman won't be during SXSW (hint: it's in line waiting to get into parties) and have a chat about the power of email for Marketers (and where it's going), plus lots more. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #193 - Host: Mitch Joel.

• Running time: 48:04.
• Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions - [email protected].
• Hello from Beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the Blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Facebook Group - Six Pixels of Separation Podcast Society.
• In a perfect world, connect with me, directly, through Facebook.
• Six Pixels of Separation the book is now available.
• Episode #26 of Media Hacks is here and it features:
• C.C. Chapman - Managing The Gray - Campfire.
• Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
• Not present (tsk, tsk):
• Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
• Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven.
• Julien Smith - In Over Your Head - Co-author of Trust Agents.
• Digital Dads is going strong.
• C.C. Chapman's sex life revealed.
• Going beyond the movies... into an iPhone app: Bank Run.
• iPhone apps - is it realistic for us to be this excited over them?
• iPhone apps as the widgets for 2010.
• Mobile platforms have to work across all of these platforms.
• Gowalla - the Foursquare competitor... do they have a chance?
• The Foursquare television commercial.
• C.C. Chapman blames Canada.
• Location-aware platforms (a continuation on the Please Rob Me stuff).
• Facebook and location-based services.
• Facebook patents Social Networking?
• Apple sues HTC and we think they have to (sadly).
• The iPad is coming, the iPad is coming! (is everyone going to get in line and what for this glorified digital photo frame?
• Is a new Macbook Pro coming soon?
• MacRumors Buyer's Guide.
• The Ninja is all about email... but email is dead... or not...
• Great business growth is about getting the basics in order.
• What happens to a brand when a big personal brand switches gear?
• The Financial Aid Podcast has podfaded.
• Is email dead? (hardly).
• It's attitudinal not generational.
• Let's all check out Chat Roulette.
• About randomness and nothingness.
• The mad rush that is SXSW.
• C.C. Chapman assumes the role of Hugh McGuire in this episode.
• Make sure to grab Chris Brogan's brand new book: Social Media 101.
• David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #193 - Host: Mitch Joel.

Tags: advertising apple bank run bite size edits blog blogging blue sky factory book oven campfire cc chapman chat roulette chris brogan christopher s penn digital dads digital marketing email email marketing facebook facebook group foursquare gowalla htc hugh mcguire in over your head iphone iphone app itunes julien smith librivox location aware macbook pro macrumors buyers guide managing the gray marketing marketing over coffee media hacks mobile platform new marketing labs online social network personal brand please rob me podcast podcasting podfade six pixels of separation social media marketing sxsw trust agents twist image twitter web 20 widgets

Welcome to episode #192 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and the newly minted, Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our second conversation, and it focuses on the role of traditional marketing agencies and how they stack up against us New Marketing types (and vice-versa). Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #192 - Host: Mitch Joel.

• Running time: 1:03:37.
• Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions - [email protected].
• Hello from Beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the Blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Facebook Group - Six Pixels of Separation Podcast Society.
• In a perfect world, connect with me, directly, through Facebook.
• Six Pixels of Separation the book is now available.
• Episode #26 of Media Hacks is coming soon and it features:
• Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
• C.C. Chapman - Managing The Gray - Campfire.
• Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven.
• Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
• Julien Smith - In Over Your Head - Co-author of Trust Agents.
• Just another agency debate with Joseph Jaffe.
• Jaffe Juice.
• Jaffe Juice TV.
• Life After The 30-Second Spot.
• Join The Conversation.
• Flip The Funnel.
• Crayon.
• Powered.
• Advertising Age - JetBlue Marketer to Agencies: Find Me on Twitter.
• The Shakes - 'Liberty Jones'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #192 - Host: Mitch Joel.

Tags: advertising advertising age bite size edits blog blogging book oven campfire cast of dads cc chapman chris brogan christopher s penn crayon digital marketing facebook facebook group financial aid podcast flip the funnel hugh mcguire in over your head itunes jaffe juice jetblue join the conversation joseph jaffe julien smith librivox life after the 30 second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media marketing the shakes trust agents twist image twitter web 20

Welcome to episode #191 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #25 of Media Hacks. Thankfully, C.C. Chapman came in and was able to host the intro (I was a little late to the call) where we discuss a whole bunch of stuff that surrounds some bigger themes about privacy, security, publishing and opening up the platforms. There's talk about Please Rob Me, Foursquare, Wired Magazine, the TED conference and much, much more. Please note: this episode does have language, so it is not work safe. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #191 - Host: Mitch Joel.

• Running time: 42:20.
• Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions - [email protected].
• Hello from Beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the Blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Facebook Group - Six Pixels of Separation Podcast Society.
• In a perfect world, connect with me, directly, through Facebook.
• Six Pixels of Separation the book is now available.
• Episode #25 of Media Hacks is coming soon and it features:
• C.C. Chapman - Managing The Gray - Campfire.
• Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven.
• Julien Smith - In Over Your Head - Co-author of Trust Agents.
• Not present:
• Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
• Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
• A new security issue?
• Please Rob Me.
• The issue with Foursquare.
• Hugh thinks he's got some kind of business model with an online social network for burglars.
• Daring Fireball - The Whole Thing About Adobe's Flash Player Not Having Access to H.264 Hardware Acceleration on Mac OS X.
• Wired Magazine goes digital.
• ...And now back to a conversation about the Apple iPad.
• We are very easy to transfer over to new platforms (even though we claim that we're not).
• A little bit about the TED conference (what happened at TED 2010 stays at TED 2010 ;).
• TED Talks - Blaise Aguera y Arcas demos augmented-reality maps.
• TED Talks - Bill Gates on energy: Innovating to zero!
• TED Talks - Jamie Oliver's TED Prize wish: Teach every child about food.
• The truth about Robert Scoble (umm, he's not a Media Hacks listener).
• What do you get out of conferences and why?
• Breaking down elitism.
• Reddit - What's your favourite TED Talk?
• Hugh spams the podcast with: BookCamp Toronto on May 15th, 2010!
• A look at Blippy the social shopping engine.
• Julien is old... and getting older.
• Reading Whitney - Too Much Information.
• From now on, Hugh will only shop at the Bible Store.
• While C.C. will only use the Apple Playboy app ;)
• Does anyone still look at the general Twitter stream?
• The beginning of Social Commerce and Social Shopping.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #191 - Host: Mitch Joel.

Tags: adobe advertising apple bill gates bite size edits blaise aguera y arcas blippy blog blogging book oven bookcamp toronto campfire cast of dads cc chapman chris brogan christopher s penn conferences daring fireball digital marketing facebook facebook group financial aid podcast flash foursquare hugh mcguire in over your head ipad itunes jamie oliver julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network please rob me podcast podcasting reading whitney reddit robert scoble security six pixels of separation social commerce social media marketing social shopping ted 2010 ted conference ted prize ted talks trust agents twist image twitter web 20 whitney hoffman wired magazine

Welcome to episode #190 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is a Marketer though and through (some have even called him the "Marketer's Marketer" - and, if no one has called him that, then I am!). Along with being the Chief Interrupter for a Social Media Marketing agency called, Powered, Jaffe is also the author of three amazing and best-selling business books titled, Life After The 30-Second Spot, Join The Conversation and the just-released, Flip The Funnel. He also has a very popular Marketing Blog, Jaffe Juice, and his own audio and video Podcast, Jaffe Juice TV. He is not shy to speak his mind, and in this episode of Six Pixels of Separation we discuss his latest book, Flip The Funnel, and why the customer is not always right (even though they are, and should be celebrated a whole lot more). Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #190 - Host: Mitch Joel.

• Running time: 54:35.
• Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions - [email protected].
• Hello from Beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the Blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Facebook Group - Six Pixels of Separation Podcast Society.
• In a perfect world, connect with me, directly, through Facebook.
• Six Pixels of Separation the book is now available.
• Episode #25 of Media Hacks is coming soon and it features:
• Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
• C.C. Chapman - Managing The Gray - Campfire.
• Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven.
• Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
• Julien Smith - In Over Your Head - Co-author of Trust Agents.
• In conversation with Joseph Jaffe.
• Blogger at: Jaffe Juice.
• Video podcast: JaffeJuice.TV.
• Author of: Life After The 30-Second Spot, Join The Conversation and the recently-released, Flip The Funnel.
• On top of that, he is also the Chief Interrupter for Powered.
• Make sure to check out: I Had A Great Experience and I Had A Bad Experience.
• The Shakes - 'Liberty Jones'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #190 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging book oven campfire cast of dads cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast flip the funnel hugh mcguire i had a bad experience i had a great experience in over your head itunes jaffe juice join the conversation joseph jaffe julien smith librivox life after the 30-second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media marketing the shakes trust agents twist image twitter web 20

Welcome to episode #189 of Six Pixels Of Separation - The Twist Image Podcast. Seth Godin wrote a seminal book called, All Marketers Are Liars. Avinash Kaushik tells us about how marketing connects and how to measure it in such a practical and real way, that some Marketers can't stand the honesty that comes out of his mouth. Maybe Kaushik should write a book called, Some Marketers Hate Avinash Kaushik? Along with being the Analytics Evangelist for Google (and Blogger over at Occam's Razor), Kaushik is also the best-selling author of two books, Web Analytics - An Hour A Day and Web Analytics 2.0. He's been a guest on this show on multiple occasions, and he never disappoints. Once again, Kaushik delivers. This episode is chock full of sound bites that will change the way you look at the Web and Marketing. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #189 - Host: Mitch Joel.

• Running time: 49:02.
• Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions - [email protected].
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• Six Pixels of Separation the book is now available.
• Episode #25 of Media Hacks is coming soon and it features:
• Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
• C.C. Chapman - Managing The Gray - Campfire.
• Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven.
• Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
• Julien Smith - In Over Your Head - Co-author of Trust Agents.
• In conversation with Avinash Kaushik.
• Blogger at: Occam's Razor.
• Author of: Web Analytics - An Hour A Day and Web Analytics 2.0.
• On top of that, he is also the Analytics Evangelist for Google.
• Avinash's start-up: Market Motive.
• David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #189 - Host: Mitch Joel.

Tags: advertising analytics evangelist avinash kaushik bite size edits blog blogging book oven campfire cast of dads cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast google hugh mcguire in over your head itunes julien smith librivox managing the gray market motive marketing marketing over coffee media hacks new marketing labs occams razor online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20 web analytics web analytics 20 web analytics an hour a day