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Welcome to episode #251 of Six Pixels Of Separation - The Twist Image Podcast. Here's a confession: I'm a procrastinator. My favorite saying used to be: "if it weren't for the last minute, nothing would get done." But that all changed back in 2003 when I read Steven Pressfield's book, The War Of Art. I had known Pressfield as a fiction writer (his best-known work, The Legend Of Bagger Vance, was also a huge Hollywood hit), but as the buzz began surrounding The War Of Art, I not only found myself devouring that book, but being able to look at how I create content in a very different light. People often ask me where I find the time to write books, Blog posts, articles, etc... while still growing Twist Image and having time for a personal life. Well, here's another confession: I internalized and acted on many of things Pressfield talks about in The War of Art. Last week, Pressfield dug deeper into what holds us back from the work we were meant to do by releasing a new business book, Do The Work! (which also happens to be the second release on Seth Godin's new publishing company, The Domino Project). Do The Work! is a quick read and it's more like a manifesto than a work of non-fiction. I was thrilled that Pressfield agree to spend some time talking about creativity and conquering whatever it is that is holding us back. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #251 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #251 - Host: Mitch Joel.
Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing do the work facebook facebook group gates of fire hugh mcguire in over your head itunes julien smith killing rommel kindle last of the amazons librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks seth godin six pixels of separation social media 101 social media marketing steven pressfield strategy the afghan campaign the domino project the legend of bagger vance the virtues of war the war of art tides of war trust agents twist image twitter
Welcome to episode #250 of Six Pixels Of Separation - The Twist Image Podcast. I've never been one for acknowledging anniversaries in the digital channels (things like x amount of blog posts, podcasts or how many followers I have on Twitter). To be honest, I'm not even sure that having 250 episodes of a Podcast is all that big of a deal or something worth noting (I'm not keeping count - just having fun having weekly conversations about Marketing with some of the smartest people on the planet). Thankfully, Mark W. Schaefer over at Grow thought it was something worthy of mentioning and came up with the idea of interviewing me for this 250th episode. Admittedly, I was hesitant at first, but figured it could be fun to have the tables turned or to turn this episode a little upside down. Mark has become a good friend over the past while (and we have yet to meet in our "protein forms"!). It was a fun chat all about Marketing and the revolution that has taken place with some thoughts on the evolution as it continues to change. I hope you don't find this episode too narcissistic (it was not the intention). Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #250 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #250 - Host: Mitch Joel.
Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group grow hugh mcguire in over your head itunes julien smith librivox managing the gray mark w schaefer marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy the tao of twitter trust agents twist image
Welcome to episode #249 of Six Pixels Of Separation - The Twist Image Podcast. If you don't take what you do at work very seriously, Tim Sanders has some thoughts for you. Tim is the former Chief Solutions Officer at Yahoo! and later their Leadership Coach. Since he left Yahoo!, Sanders has been on a journey to become a modern day Napolean Hill or Dale Carnegie. Through the digital channels, speaking and his three best-selling business books (Love Is The Killer App, The Likeability Factor and Saving The World At Work), Sanders is on a mission to make every person - everyday - really think about their purpose and what they're bringing not only to their work, but to the world. HIs newly published book, Today We Are Rich, is meant to foster and develop complete confidence in everything that you do. It's a powerful read and it was a pleasure to catch up with Tim again. If you need a push, this is for you. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #249 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #249 - Host: Mitch Joel.
Tags: advertising bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn dale carnegie digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox love is the killer app managing the gray marketing marketing over coffee media hacks napolean hill new marketing labs online social network podcast podcasting pressbooks saving the world at work six pixels of separation social media 101 social media marketing strategy the likeability factor tim sanders today we are rich trust agents twist image yahoo
Welcome to episode #248 of Six Pixels Of Separation - The Twist Image Podcast. I've been a long time admirer of the journalism that Frank Rose puts out into the world. A long time contributing editor to Wired Magazine, Rose just released his latest book, The Art Of Immersion - How the Digital Generation Is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories. Rose always sat at the intersection of technology, new media and entertainment and his latest book pushes the concepts of Digital Storytelling and transmedia even further. If you're interested in Marketing, New Media and the future of advertising, buckle up! And if this content isn't enough, be sure to check out his Deep Media Blog. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #248 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #248 - Host: Mitch Joel.
Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn deep media digital dads digital marketing facebook facebook group frank rose hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy the art of immersion trust agents twist image wired magazine
Welcome to episode #247 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #37 of Media Hacks. It took some time to get this together and the truth is that once we could not make a couple of episodes happen, I wound up dropping the ball and not pushing for more dates to record a show. I'm thrilled we were able to make this happen and hopefully you'll enjoy the output as well. This show was actually recorded on March 25th, 2011 but I needed to get last week's episode published because both Ian Schafer and I were giving keynote addresses at this past week's Media Bistro Socialize conference in New York City. This week, you get all of the usual Media Hackers with the exception of C.C. Chapman and Christopher S. Penn. Julien Smith is present so this episode is not safe for work (#earbudswarning). Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #247 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #247 - Host: Mitch Joel.
Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media bistro media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing socialize strategy trust agents twist image
Welcome to episode #246 of Six Pixels Of Separation - The Twist Image Podcast. When I first got interested in online marketing, there were only a handful of others you could turn to for serious professional advice. Along with Bryan Eisenberg and Joseph Jaffe, Ian Schafer was another one of the key people who played an integral part in the evolution of Digital Marketing. Currently, Schafer is the CEO and Founder of Deep Focus - an engagement and innovation marketing agency. Prior to founding Deep Focus in 2002, Schafer was VP of the New Media division of Miramax Films. Named a "Media Maven" by Advertising Age and one of Adweek's "Young Ones", Ian has been featured in Wired, The New York Times, The Wall Street Journal and many more publications. We've been friends for a while and realized that on the eve of sharing the stage at the upcoming Socialize event by Media Bistro in New York City (March 31st - April 1st, 2011), it is high time that we recorded a conversation about Marketing, and how companies should strive to get more out of it. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #246 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #246 - Host: Mitch Joel.
Tags: advertising advertising age adweek bite size edits blog blogging blue sky factory book oven bryan eisenberg cast of dads cc chapman chris brogan christopher s penn deep focus digital dads digital marketing facebook facebook group hugh mcguire ian schafer in over your head itunes joseph jaffe julien smith librivox managing the gray marketing marketing engagement marketing innovation marketing over coffee media bistro media hacks miramax films new marketing labs new media online marketing online social network podcast podcasting six pixels of separation social media 101 social media marketing socialize strategy the new york times the wall street journal trust agents twist image wired
Welcome to episode #245 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #13.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and Flip The Funnel). A long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our 13th conversation (or, as I like to affectionately call it, Across The Sound 13.20), and this one focuses on marketing and its role in the c-suite. We invited Jonathan Salem Baskin to join us based on his recent Blog post, Not Another Suit. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #245 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #245 - Host: Mitch Joel.
Tags: advertising advertising age bite size edits blog blogging blue sky factory book oven branding only work on cattle bright lights and dim bulbs cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing dim bulb facebook facebook group flip the funnel histories of social media hugh mcguire in over your head itunes jaffe juice join the conversation jonathan salem baskin joseph jaffe julien smith librivox life after the 30 second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy trust agents twist image
Welcome to episode #244 of Six Pixels Of Separation - The Twist Image Podcast.You can't help but not like and respect the personal brand that Gary Vaynerchuk has created. In just a few short years, he's converted a successful local liquor business into both a retail and online sensation (Wine Library). In the process, he's also managed to turn himself into the person that brands want to speak to when they're looking to understand these many new media channels (his Social Media agency, Vayner Media, continues to grow). His first book, Crush It, was a massive best-seller and his sophomore effort, The Thank You Economy, looks positioned to do the same. Ultimately, Gary is the kind of person that you meet once and then are convinced that you're friends for life. Who better to talk about the new economies where money isn't the driving force? Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #244 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #244 - Host: Mitch Joel.
Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn cinderella wine corkd crush it digital dads digital marketing facebook facebook group gary vaynerchuk hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy the thank you economy trust agents twist image vayner media wine and web wine library tv
Welcome to episode #243 of Six Pixels Of Separation - The Twist Image Podcast. Seth Godin is a national treasure. He's more than a Marketer's Marketer, he is a business thought-leader and change agent. This past week marked a new chapter in Godin's dynamic career. Rather than take a handsome advance from a major book publisher, the best-selling business book author (each of his 13 published books have been best-sellers and collectively have been translated into more than 30 languages), published his latest effort, Poke The Box, on his own book publishing imprint, The Domino Project (powered by Amazon). Godin is also a professional speaker (he was named one of the top 21 speakers for the 21st century by Successful Meetings Magazine) and entrepreneur (Godin was the founder of interactive marketing company Yoyodyne, which Yahoo acquired in 1998). He currently runs Squidoo.com along with The Domino Project. BusinessWeek magazine called him, "the ultimate entrepreneur for the Information Age," and if you have not read such books as Purple Cow, Permission Marketing, The Dip, Tribes and Linchpin, you are doing a disservice to your professional development and the evolution of your business. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #243 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #243 - Host: Mitch Joel.
Tags: advertising amazon bite size edits blog blogging blue sky factory book oven businessweek cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing domino project facebook facebook group hugh mcguire in over your head itunes julien smith librivox linchpin managing the gray marketing marketing over coffee media hacks new marketing labs online social network permission marketing podcast podcasting poke the box purple cow seth godin seths blog six pixels of separation social media 101 social media marketing squidoo strategy successful meetings magazine the dip tribes trust agents twist image yahoo yoyodyne
Welcome to episode #242 of Six Pixels Of Separation - The Twist Image Podcast. What will it take for there to be true innovation in Marketing? It's not just a question that I kick around at the office, on the Blog or on this Podcast. It's something that Edward Boches grapples with daily. Edward is the Chief Innovation Officer for the advertising agency, Mullen. Mullen was recently celebrated as the #3 agency of the year of Ad Age's Agency A-List. Their work with clients like Zappos and Jet Blue has not only been innovative for it's traditional mass advertising, but because of how the agency works in a completely integrated fashion. Edward also has an amazing Blog called, Creativity Unbound. We first connected during a panel debate over on The Beancast and agreed that we should go toe-to-toe to discuss Marketing, innovation and the future of advertising. The time has come. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #242 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #242 - Host: Mitch Joel.
Tags: advertising advertising age agency a-list bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chief innovation officer chris brogan christopher s penn creativity unbound digital dads digital marketing edward boches facebook facebook group hugh mcguire in over your head itunes jet blue julien smith librivox managing the gray marketing marketing over coffee media hacks mullen new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy trust agents twist image twitter zappos
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