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Welcome to episode #190 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is a Marketer though and through (some have even called him the "Marketer's Marketer" - and, if no one has called him that, then I am!). Along with being the Chief Interrupter for a Social Media Marketing agency called, Powered, Jaffe is also the author of three amazing and best-selling business books titled, Life After The 30-Second Spot, Join The Conversation and the just-released, Flip The Funnel. He also has a very popular Marketing Blog, Jaffe Juice, and his own audio and video Podcast, Jaffe Juice TV. He is not shy to speak his mind, and in this episode of Six Pixels of Separation we discuss his latest book, Flip The Funnel, and why the customer is not always right (even though they are, and should be celebrated a whole lot more). Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #190 - Host: Mitch Joel.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #190 - Host: Mitch Joel.
Tags: advertising bite size edits blog blogging book oven campfire cast of dads cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast flip the funnel hugh mcguire i had a bad experience i had a great experience in over your head itunes jaffe juice join the conversation joseph jaffe julien smith librivox life after the 30-second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media marketing the shakes trust agents twist image twitter web 20
Welcome to episode #189 of Six Pixels Of Separation - The Twist Image Podcast. Seth Godin wrote a seminal book called, All Marketers Are Liars. Avinash Kaushik tells us about how marketing connects and how to measure it in such a practical and real way, that some Marketers can't stand the honesty that comes out of his mouth. Maybe Kaushik should write a book called, Some Marketers Hate Avinash Kaushik? Along with being the Analytics Evangelist for Google (and Blogger over at Occam's Razor), Kaushik is also the best-selling author of two books, Web Analytics - An Hour A Day and Web Analytics 2.0. He's been a guest on this show on multiple occasions, and he never disappoints. Once again, Kaushik delivers. This episode is chock full of sound bites that will change the way you look at the Web and Marketing. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #189 - Host: Mitch Joel.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #189 - Host: Mitch Joel.
Tags: advertising analytics evangelist avinash kaushik bite size edits blog blogging book oven campfire cast of dads cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast google hugh mcguire in over your head itunes julien smith librivox managing the gray market motive marketing marketing over coffee media hacks new marketing labs occams razor online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20 web analytics web analytics 20 web analytics an hour a day
Welcome to episode #188 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #24 of Media Hacks. As you can well imagine, we deep dive into whether the new Apple iPad is a big mess for Apple or whether or not this new computing device is going to change the game. Amazingly enough, we even have time to discuss the growing popularity of Foursquare and what that platform is going to do to make things that much more local. Julien is on the call, so this episode if not safe for work (you have been warned). Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #188 - Host: Mitch Joel.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #188 - Host: Mitch Joel.
Tags: advertising apple bite size edits blog blogging book oven business book campfire cast of dads cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast foursquare gary vaynerchuk hugh mcguire in over your head ipad itunes julien smith librivox louis ck managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting publishing silicon alley insider six pixels of separation social media marketing trust agents twist image twitter web 20
Welcome to episode #187 of Six Pixels Of Separation - The Twist Image Podcast. Here is a pretty heated (but full of mutual love and respect) debate with Joseph Jaffe (author of Life After The 30-Second Spot, Join The Conversation and Flip The Funnel, Blogger over at Jaffe Juice and Chief Interrupter at Powered) about the value of a Social Media Agency versus a Digital Marketing Agency. The debate was inspired by the AdWeek article, The New Social Gurus, which also focused on how Jaffe's company, Crayon, was recently acquired by Powered. The article made some very "interesting" points, which I commented on in this Blog post: Social Media Gurus - That Old Chestnut. Aaron Strout (CMO of Powered at Blogger over at Citizen Marketer 2.1) acted as moderator/referee/voice of reason. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #187 - Host: Mitch Joel.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #187 - Host: Mitch Joel.
Tags: aaron strout advertising adweek bite size edits blog blogging book oven business book campfire cast of dads cc chapman chris brogan christopher s penn citizen marketer 21 crayon david usher digital marketing digital marketing agency facebook facebook group financial aid podcast flip the funnel hugh mcguire in over your head itunes jaffe juice join the conversation joseph jaffe julien smith librivox life after the 30-second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media agency social media gurus social media marketing the new social gurus trust agents twist image twitter web 20
Welcome to episode #186 of Six Pixels Of Separation - The Twist Image Podcast. I worked my new Olympus PCM digital recorder to the bone at Andy Sernovitz's Word of Mouth Supergenius conference in Chicago this past December. If you are a small to medium-sized business owner (aka a SMB), then you should be following John Jantsch and his amazing system, Blog, Podcast and best-selling business book called, Duct Tape Marketing. John brings smart, easy and practical marketing tips and strategies to get small business owners to better understand Marketing and its relevance in the growth of a business. He's an interesting guy and brings a fresh perspective to the Marketing world. John was my third (and last) victim (errr... I mean, "guest"!) from the Supergenius event. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #186 - Host: Mitch Joel.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #186 - Host: Mitch Joel.
Tags: advertising bit size edits blog blogging book oven business book campfire cast of dads cc chapman chris brogan christopher s penn david usher digital marketing duct tape marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes john jantsch julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20
Welcome to episode #185 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #23 of Media Hacks. We have the whole gang present (with the exception of Chris Brogan who was too busy at CES - lucky guy!). Along with some interesting/new New Year announcements, we deep dive on the Nexus One (aka the Google Phone) which leads us into a deep conversation about data, information and the great race towards a mobile society. We also look at all of the hooplah at CES over e-readers (a topic that is near and dear to all of our hearts). As if that were not enough, we also discuss the value of content (and its perceived value) in a world where everybody wants everything for free. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #185 - Host: Mitch Joel.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #185 - Host: Mitch Joel.
Tags: advertising aee android bit size edits blog blogging book oven campfire cast of dads cc chapman ces chris brogan christopher s penn content digital marketing facebook facebook group financial aid podcast google phone google public dns hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks mobile data center new leaf new marketing labs nexus one online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20
Welcome to episode #184 of Six Pixels Of Separation - The Twist Image Podcast. As I stated last week, I worked my new Olympus PCM digital recorder to the bone at Andy Sernovitz' Word of Mouth Supergenius conference in Chicago this month. One of the main reasons I agreed to speak and attend this conference was because it was going to finally be my chance to meet Jason Falls from Social Media Explorer in our protein forms. We had been following one another for years and Falls is one of the top Social Media Marketing Bloggers, speakers and consultants "out there". As you can hear in this conversation, we take a look at everything from what it's like to be called a, "Social Media Consultant" and the power of search to what the landscape is and will be in 2010. Jason was my second victim (errr... I mean, "guest"!) from the Supergenius event (and there's one more to come in the following weeks). Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #184 - Host: Mitch Joel.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #184 - Host: Mitch Joel.
Tags: advertising blog blogging book oven campfire cc chapman chicago chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast happy new year hugh mcguire in over your head itunes jason falls julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs newsletter online social network podcast podcasting six pixels of separation social media explorer social media marketing trust agents twist image twitter web 20 word of mouth supergenius
Welcome to episode #183 of Six Pixels Of Separation - The Twist Image Podcast. I worked my new Olympus PCM digital recorder to the bone at Andy Sernovitz' Word of Mouth Supergenius conference in Chicago this month. Saul Colt (who definitely is The Smartest Man In The World!) was kind enough to introduce me to someone who I have been following (both their Blog and on Twitter) for many years. Liz Strauss is a fireball of insight and knowledge about the digital channel and building real relationships for brands. She has a very successful Blog (named Successful Blog) and is widely regarded as one of "go to" people for brands working the online channel. Her wildly successful conference, SOBCon, happens every year in Chicago, and she was kind enough to spend some time talking about these digital channels and how they help to connect business. Liz was my first victim (errr... I mean, "guest"!) from the Supergenius event. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #183 - Host: Mitch Joel.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #183 - Host: Mitch Joel.
Tags: advertising blog blogging book oven campfire cc chapman chicago chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast happy holidays hugh mcguire in over your head itunes julien smith librivox liz strauss managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation sobcon social media marketing successful blog the shakes trust agents twist image twitter web 20 word of mouth supergenius youtube channel
Welcome to episode #182 of Six Pixels Of Separation - The Twist Image Podcast. This is also the latest episode of Media Hacks (#22 - hard to believe we made it this far). This will be the last Media Hacks for 2009 and in this episode we discuss the language issue (again, and hopefully for the last time), the changing face of the e-book, the speed of which we're getting new technology and how this year panned out. We've got Christopher S. Penn (aka The Ninja), Hugh McGuire and myself on this episode. Lots of different topics with lots of back and forth. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #182 - Host: Mitch Joel.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #182 - Host: Mitch Joel.
Tags: advertising barnes and noble bite-sized edits blog blogging book oven calibre campfire cc chapman chris brogan christopher s penn digital marketing ebook facebook facebook group financial aid podcast happy holidays holiday greetings holiday marketing hugh mcguire in over your head itunes julien smith kindle kobo books librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs nicholson baker nook online social network podcast podcasting reading shortcovers six pixels of separation social media marketing technology the new yorker time magazine trust agents twist image twitter web 20
Welcome to episode #181 of Six Pixels Of Separation - The Twist Image Podcast. If there is one name that comes immediately to mind when people think of "marketing", it is Seth Godin. Beyond being a best-selling business book author (Permission Marketing, Purple Cow, The Dip, Tribes, etc...), one of the top business Bloggers in the world and one of the most in-demand public speakers, Godin is also the owner of one of the Top 100 websites in the world, Squidoo, and he even has his own action figure (that's no joke). He is about to release his latest book titled, Linchpin - Are You Indispensable? (in late January 2010), and he is the brains behind an excellent new/about-to-be-released e-book titled, What Matters Now (which I contributed to). He's been on the Podcast many times in the past, and is always one of the most insightful people I know. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #181 - Host: Mitch Joel.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #181 - Host: Mitch Joel.
Tags: advertising all marketers are liars all marketers tell stories blog blogging book oven business book campfire cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast free prize inside hugh mcguire in over your head itunes julien smith librivox linchpin managing the gray marketing marketing over coffee meatball sundae media hacks new marketing labs online social network permission marketing podcast podcasting purple cow seth godin six pixels of separation small is the new big social media marketing squidoo survival is not enough ted talks the big moo the big red fez the dip tribes trust agents twist image twitter unleashing the ideavirus web 20 what matter now
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