Apparently Fayt is a cult now?

Well, according to Reddit, it is. In today’s bonus episode, Britt is diving headfirst into some online controversy, addressing a recent Reddit thread accusing Fayt's community of being a “cult”, claiming the company’s community-first approach is nothing more than a manipulative marketing tactic.

But is there more to this accusation than just internet drama? Britt thinks so.

She unpacks the deeper narrative at play here: the growing trend of demonising female-led businesses and dismissing genuine connection as inauthentic or strategic. With a rising wave of online cynicism, especially toward women in business, Britt breaks down the quiet misogyny that hides behind so-called “hot takes.”

LINKS

Follow Britt on:

• Instagram - @brittney_saunders
• Instagram - @bigbusiness_podcast
• TikTok - @brittney_saunders 
• YouTube - Brittney Saunders - Fayt The Label
• Check out FAYT The Label HERE.
• Purchase my book "Just Getting Started" HERE

CREDITS
Host: Brittney Saunders. 
Senior Producer: Xander Cross
Managing Producer: Elle Beattie

Find more great podcasts like this at novapodcasts.com.au and follow Nova Podcast's Instagram @novapodcastsofficial

 

See omnystudio.com/listener for privacy information.