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In this insightful solo episode, Bill challenges common sales beliefs by exposing three destructive fallacies:

• The Activity Fallacy (believing more activity automatically equals better results),
• The Pressure Fallacy (assuming increased pressure leads to improved performance)
• The Control Fallacy (trying to micromanage prospect behavior). 

Caskey explains why these mindsets can actually hinder sales success and encourages sales professionals and leaders to examine their own potentially limiting beliefs.

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