Real Estate Agents! This is your PSA to STOP posting boring content on social media and start creating content that ACTUALLY converts.

You may have heard you need to “give a lot of value” on social media.

But are you?

What does it mean to give value on social media?​

Most agents are posting content they think is valuable… but it’s NOT.

I saw a post the other day on the difference between a regular water heater and an on-demand water heater.

Let’s be honest… NO ONE WANTS TO READ ABOUT THIS ON SOCIAL MEDIA.

You’re competing with the Kardashians, viral content, Taylor Swift, and adorable animal videos.

No one—especially not your ideal client— is stopping to read facts about water heaters, or a post about listing prep, info about your handyman, or details about the house you just sold.

So what REALLY gets attention on social media?

It’s not what most agents think.

In this week's podcast episode, we're going to cover everything you need to know to learn how to effectively hook your ideal clients into consuming your content.

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