Confused about Amazon Vendor Central and Seller Central?

This episode is your golden ticket to understanding the differences.

Discover how to leverage both models for maximum Amazon advertising success.

Learn expert strategies for Amazon Advertising, Amazon PPC, Amazon SEO, Amazon product listing optimization, and Amazon brand building.

Don't miss out on this essential knowledge for dominating the Amazon marketplace.

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00:00 - Prologue

00:20 - Title Card

00:26 - Introduction

01:25 - Key benefits of Vendor and Seller Central

02:50 - Brand Protection

04:23 - Switching from 1P to 3P and vice versa

07:04 - Strategies to get Amazon to cut Purchase Orders

08:30 - A risky proposition, having both 1P and 3P

10:05 - Does Amazon punish sellers from leaving 1P

13:00 - Other Vendor Central perks

15:05 - Why would anybody do 1P in the first place?

18:07 - Difference between 'ships from' and 'sold by'

19:47 - Final piece of advice

Stephen: https://www.linkedin.com/in/stephen-noch/

Andrew: https://www.linkedin.com/in/andrewbailiff/

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👋Closing Remarks:

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Stay tuned for the next episode, next week, same place!

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