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Most agents are still trying to win on Instagram using strategies from 2021… and wondering why they’re not getting results. This week, I sat down with Tessabella Jelten — real estate content coach, marketing genius, and Instagram ninja — to break down exactly what’s working RIGHT NOW in 2025 to grow your audience, get more eyeballs on your content, and (most importantly) get more clients.

We’re not talking fluff. We’re talking strategy that gets you DMs, leads, and closings — even with a small following.

This episode is packed with gold for agents who want to finally break through the algorithm and get real traction on IG.

If you want to:

• Know how often to post and what to post
• Stop stressing about your follower count
• Start attracting the right clients on autopilot
• …you need this episode.

💥 In this episode:

• Why follower count doesn’t matter (and what does)
• How to use the “Venn diagram” method to find your perfect content strategy
• What to do if your viral video actually hurts your account
• How agents are blowing up their local presence without being “influencers”
• The secret power of carousels and why you’re probably sleeping on them
• How to use ChatGPT and Metricool to buy back your time AND grow faster

🔗 Links Mentioned:

• Follow Tessabella on Instagram → @tessaabellaa
• Follow Mia Willie (example mentioned) → @mamamia_realtor
• Try Metricool (social analytics tool) → https://s.mtrbio.com/UEVYBA
• Join Tessabella’s Skool community → The Neighborhood

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RESOURCES :

Repurpose Social Media Automation Tool: The FREE tool I personally use to automate and streamline posting content on social media. Even removes the watermarks! - CLICK HERE

REAL Broker - Learn how we can be business partners and build a business together @ ΓEA⅃ Broker- CLICK HERE

BAMx - A Realtor's "Business in a Box" - Weekly Video Scripts, Blogs & Email Content, courses, masterminds... all delivered to your inbox each week. CLICK HERE

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