I am thrilled to have the incredible Hannah Nieves join me in this episode. Hannah and I are both powerhouse entrepreneurs with a wealth of experience in group programs, masterminds, agencies, and running multiple businesses. During our conversation, we share our unique perspectives on business growth and offer valuable insights that can be applied to a wide range of industries. Whether you're just starting out or looking to take your business to the next level, this episode is packed with nuggets of wisdom and genuine camaraderie. Join us as we uncover the secrets to success and inspire you to embrace your entrepreneurial journey. Trust me, you don't want to miss this engaging and impactful conversation with Hannah Nieves. Tune in now!

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00:00 — Intro

02:04 — How Hannah & I Met

03:15 — Pregnancy Fears

05:18 — Running Multiple Businesses

08:00 — Investing Your Profits

11:24 — Finding Balance

14:00 — Owning 4 Businesses

16:20 — Hannah's Inspirations

17:58 — Positioning Yourself & Luxury Brands

28:45 — Business Relationship Tips

✳ Hannah's Website

✳ Follow Hannah on IG @hannahmnieves

✳ HN Haus Podcast

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I'm sharing my love for email marketing and giving you some tangible tips to start thinking about email a little differently. I'll explain why email marketing is so much better than social media marketing, especially for sales, and how it takes the competition out of things. Email marketing is a place where we can be a little bit more honest and intimate with your audience, and it's a phenomenal way to sell. I'll give you three tips to get started, including why you should try plain text emails and why you should migrate off of a newsletter as quickly as possible. Join me as I share my personal experience with email marketing and how it's helped me connect with my audience on a deeper level. Don't forget to like, subscribe, rate, and review The Unfiltered Entrepreneur, and watch us on YouTube if you prefer to see your podcasts there.

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00:00 — Intro

01:06 — Email Marketing Misconceptions

02:32 — Honesty

03:18 — Tip #1

05:15— Tip #2

06:55 — Tip #3

08:12 — Try This

Resources:

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I'm excited to share with you a new episode of Below 14th Street! In this episode, I'm sharing a story from my 10 years of experience in the fashion industry in New York City. It's a little different than some of my past stories because it's actually a lesson in leadership. I worked for a very well-known multi-million dollar company that had a cult-like, creepy vibe. They had some seriously antiquated expectations, including requiring women to wear two-and-a-half-inch heels, have curled or perfectly straight hair, and a full face of makeup. We were also expected to dress 'super trendy', and stay at work until 8 p.m. unless we were going to a workout class. The weirdest thing was that we had to sign in every morning with a specific colored pen and if you were even one minute late, you had to go into the CEO's office to sign your name. It was beyond strange and it was gross. Thankfully, I got out of there pretty quickly. So, join me on this episode and let's talk about the importance of giving your employees the space to operate and work the way THEY want to.

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00:00 — Intro

01:47 — Today's Story

02:52 — Toxic Practices in the Fashion Industry

05:57 — What I Will NEVER Forget

09:52 — The Rule about Trends

11:51 — Looking Back

Resources:

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With over a decade of marketing experience in both Vancouver and New York City, Nikki has led social media strategy for a diverse range of companies, helping brands reach new levels in their business. From travel and tourism to fashion and films, she works with lifestyle brands as well as female founders and entrepreneurs to support their social media needs. She also invested in The Roundtable as a member in 2023!

Follow Nikki's company 'Spring Media' on Instagram

▶︎ Watch the Video Podcast Here!

00:00 — Intro

02:27 — How Nikki & I Met

06:03 — Getting on the Explore Page

07:57 — How to Find Trending Audio

10:10 — Growing a Social Media Following

10:46 — Being Scared to Post on Reels

11:55 — The Algorithm

14:09 — When You Feel Like Your Content Doesn't Work

16:16 — Batching Content

18:04 — Nikki's Work with Content Creators

21:11 — Misinformation on IG

25:03 — Structure or Spontaneity

30:06 — Homework for Those Scared of Social Media

33:48 — Homework for Social Media Experts

Resources:

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Hey there, it's Ashli Pollard, and in this episode, we're talking all about short-form video and how it can be a game-changer for your business. We'll go over some easy and impactful ways to use short-form video, even if you're not a videographer or have no experience with video production. We’ll talk about incorporating video into your marketing strategy, tips for creating short-form content, and how to create a strong hook for your videos. Human connection and authenticity in your videos is what will keep your audience coming back for more, so don’t be afraid to be you. I'll explain why it's more vital than ever to be vulnerable and honest with your audience and how it can help you build momentum and impact over time. So, whether you're new to short-form video or looking for some fresh ideas to spice up your content, this episode has something for you.

▶︎ Watch the Video Podcast Here!

00:00 — Intro

00:42 — Why Video is Queen

02:24 — Test Day

03:00 — Green Screen

04:55 — This to This

05:43 — Did You Know?

06:18 — B-Roll

06:50 — Momentum & Playing the Game

07:43 — Not Wanting to Be On Social Media

10:18 — Let's Talk Editing

Resources:

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In this episode of Below 14th Street, I share a personal story that taught me a valuable lesson in business. I was tasked with growing a new department for a brand, and I decided to do things my own way. Instead of paying massive macro influencers, I went to top and bottom performing markets and gave 200-500 people in each market $5,000 to post about the product for a specific weekend. The result was a massive ripple effect of sales nationwide and a top-selling product. Creating chatter in a small way around a lot of people is important and that followers don't mean anything in terms of sales. Sometimes, you have to take calculated risks. Listen to this episode for more insights and inspiration to take risks in your own business!

▶︎ Watch the Video Podcast Here!

01:33 — Intro

02:03 — Growing a New Department

04:27 — Macro Influencers vs. Micro Influencers

09:22 — The Day of the Campaign

13:34 — 3 Lessons To Take Away

Resources:

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Abigail is a full time content creator teaching other creators how to monetize their content. In the spring of 2022, her husband had 2 strokes and it turned their world upside down. She knew she needed to provide way more financially for her family, worked with Ashli on one simple call, and built her personal brand. She started selling digital products on TikTok...Little did she know that she would grow that personal brand to a half million dollar brand just under a year! Abigail is a proud member of The Do-ers and we love to see how she's growing!

Follow Abigail on Instagram

✦ Use code "UNFILTERED" for 20% off Abigail's Digital Product Bootcamp!

▶︎ Watch the Video Podcast Here!

00:42 — Intro

03:02 — Welcoming Abigail

05:48 — The Pressure of Supporting a Family

08:55 — Abigail's Growth on TikTok & IG

13:00 — Learning by Doing & Thinking in the Long Term

15:30 — Building a Product Suite

20:10 — Sharing Financial Wins

25:22 — Commitment in Consistence

28:08 — Listen to Your Audience

Resources:

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I dive into the common challenges that entrepreneurs face and how they compare to those faced in a traditional career. From worrying about losing clients to feeling pressure to succeed, these challenges are not unique to entrepreneurship. As career women, we all face similar pressures and expectations in our jobs. I share personal anecdotes and observations to remind listeners that these challenges are a normal part of any career and should not be used as an excuse to quit entrepreneurship. Instead, I encourage listeners to focus on building their businesses with excitement and a long-term mindset. And before signing off, if you're listening on Apple Podcasts, please leave a review to help support the show. Thanks for tuning in to the Unfiltered Entrepreneur!

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00:42 — Intro

01:04 — Wanting to Quit

04:29 — Reason #1

05:58 — Reason #2

08:14 — Reason #3

11:10 — Reason #4

13:04 — Reason #5

14:44 — The Shift to Career

18:45 — Finding a Support System & The Long Term

Resources:

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In this episode of Below 14th Street, I talk about one of my past jobs as a junior level associate at Prada and how my role involved selecting the bags used by Kerry Washington's character on Scandal. It may sound simple, but it was a complex job that required a lot of research and analysis to ensure that the bags not only looked great on the show, but also drove sales in different areas. I also touch on the unique culture of working at Prada, including having to take an Excel test as part of the hiring process. And of course, I share some fun anecdotes about my time working there, including how we had the whole building to ourselves and a cafeteria with delicious, affordable food.

If you're a fan of the fashion industry or just love hearing about behind-the-scenes stories, you won't want to miss this episode.

As always, don't forget to leave a review and share with your friends. Thanks for listening!

▶︎ Watch the Video Podcast Here!

00:00 — Intro

01:39 — My Job at Prada

03:34 — Kerry Washington as Olivia Pope

05:36 — Analyzing Scandal Viewers

08:43 — Inventory

11:15 — Your Next Scandal Rewatch

Resources:

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Get more from Ashli over on this side and leave your listener voicemails at the link below