In this minisode of The Floral Hustle, Jen dives into the importance of diversifying your revenue streams as a florist to build a thriving, six-figure business. She discusses why relying on a single revenue source—like wedding florals—can limit growth and lead to burnout. Instead, Jen shares how adding a la carte flowers, silk flower rentals, workshops, and corporate partnerships can transform your business, boost your income, and reduce stress.

If you're a florist looking to scale your business to $100K and beyond, this episode is packed with actionable insights on how to create multiple streams of income while maintaining a life-first business.

Key Takeaways:

1. Don't Rely on One Revenue Stream: Learn why focusing on multiple income sources like a la carte flowers, silk flower rentals, and cultural weddings helps protect your business.
2. Creative Freedom & Financial Stability: Discover how you can maintain creative control while ensuring financial security by diversifying revenue streams.
3. Building a Six-Figure Florist Business: Jen shares tips on how she reached $250K+ in wedding business revenue this year alone by strategically adding new income sources.
4. The Silk Flower Rental Opportunity: Find out how Jen's latest venture into silk flower rentals has already generated over $8,500 with minimal effort.

Episode Highlights:

• [00:00] Jen introduces the importance of not putting all your eggs in one basket as a florist.
• [00:03] Different revenue streams florists can adopt: weddings, cultural weddings, a la carte flowers, and silk flower rentals.
• [00:06] Why a retail shop might not be the best choice for a florist wanting more freedom.
• [00:12] Insights into launching a silk flower rental business and how Jen quadrupled her investment.
• [00:16] A la carte flowers: A great way to generate passive income with minimal hassle.
• [00:18] How multiple revenue streams can protect your business and support sustainable growth.

Links & Resources:

• 100K Challenge: Join Jen's 5-Day 100K Floral Business Challenge from October 21–25. thefloralhustle.com/100k
• Blue Blossom Academy: Interested in launching a silk flower rental business? Use code HUSTLE for an exclusive discount. Learn more here.
• A la Carte Flower Program: Listen to Jen’s previous episodes on how to implement a successful a la carte flower program for your florist business.