Why do newborns get a vitamin K shot—and why has it become the center of so much misinformation online?  If you’ve ever hesitated about this newborn standard, this is the episode that brings clarity and calm.

In this episode, I welcome Dr. Jessica Knurick who has a PhD in Nutrition Science to break down the real reason this shot is recommended at birth, the science behind preventing Vitamin K Deficiency Bleeding (VKDB), and where social media gets it wrong. From safety concerns to conspiracy theories, we’re cutting through the noise with evidence, history, and a healthy dose of common sense.

We discuss: 

Why the vitamin K shot is critical for preventing dangerous bleeding in newborns.

The science behind VKDB and how misinformation spreads online.

Evidence-based answers to common myths about vitamin K shot ingredients and safety.

To connect with Dr. Jessica Knurick follow her on Instagram @drjessicaknurick, check out all her resources at https://www.jessicaknurick.com/ 

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00:00 – Intro and Welcome

01:45 – How Dr. Knurick Got Involved in Vitamin K Education

03:00 – “Eyes and Thighs” and What’s Actually in That Bundle

04:10 – What Does the Vitamin K Shot Actually Do?

09:35 – Is VKDB Really That Rare? Let’s Do the Math

12:00 – Real Clinical Cases of VKDB

14:55 – A Pediatrician’s Perspective on Preventable Harm

17:05 – Why Babies Bleed Without Trauma

20:20 – Shot vs. Oral Vitamin K: What the Data Says

23:00 – Compliance, Safety, and Why Simplicity Matters

25:10 – Advice for Parents Feeling Overwhelmed by Conflicting Info

28:00 – Final Thoughts and Where to Find Dr. Knurick

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