What the fuck is a niche anyway? Instead of focusing on your specific niche, let’s stop over-complicating it and get down to the basics of what makes your business the right place to be for your potential clients. On today’s show, I share the big mistake bro-marketers make and how to break the rules of online business by keeping it fucking real and showcasing the true experience, YOU.

We talk about:

• 2 simple questions to ask yourself if you’re searching for your niche.
• How to build a brand that people get OBSESSED with.
• The process I go through when launching a new service, product, whatever…
• Creating markers that evoke emotion.
• The thing that strategists and bro marketers get so fucking wrong. 
• And more!

 

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