Today, I’m diving into the exact types of social media content that are “working” for me + my clients – what’s helping us get attention online, the content that’s converting well, and what today’s consumers REALLY want to see when they’re scrolling through their feeds.

You’ll find out why authenticity is more important than ever before (and is basically required at this point), what to do to help ensure your ideal clients don’t scroll right past you, and what NOT to do in your marketing if you want to be successful in the online space.

Plus, I’m sharing what MY clients say has helped them choose to work with me vs. other coaches they’ve seen on Instagram – you might be surprised by their responses!

In this episode, I cover:

Why getting attention online is different now vs. 2-3 years ago [4:45]

Your first job [on social media] as a coach looking to get clients online [6:15]

The content you should create to get YOUR ideal clients to notice you [7:40]

What to ask yourself about the content you’ve been creating lately [9:05]

How to adjust the language in your content to be more impactful + resonate more deeply with your target audience [10:35]

Social media content currently performing + converting *especially* well [13:40]

Why I’m NOT afraid to give “too much” value away for free [15:50]

The magic that happens when you show your audience who you truly are [17:25]

What my clients say about why they chose to work with ME vs. other coaches (and what this can teach YOU as you’re marketing your programs) [19:15]

How to show up more authentically + show your REAL self online [21:00]

Overcoming the fear of putting yourself FULLY out there on social media [23:05]

Why you don’t need to worry about being “cool” or interesting [24:35]

Protecting your privacy while also showing the heart of who you are online [25:45]

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: https://fcbaprogram.com

The Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214