In this conversation, Matt and Cole Jarvis delve into the intricacies of social media marketing specifically tailored for real estate professionals. They discuss the importance of understanding content strategy, the necessity of differentiation in a saturated market, and the effectiveness of short-form video content. Cole emphasizes the need for a hybrid approach that combines organic and paid strategies to reach a broader audience while optimizing for algorithms. The conversation highlights actionable insights for realtors looking to enhance their social media presence and connect with potential clients effectively. In this conversation, Cole Jarvis discusses the comprehensive process of content creation for real estate agents, emphasizing the importance of understanding the market and audience. He shares insights on effective calls to action, lead generation strategies, and the significance of follow-up in converting leads into sales. The discussion also covers advanced marketing techniques, including the use of lookalike audiences and community engagement through content sharing. Cole stresses the need for personalized marketing approaches and finding the right partners to enhance marketing efforts. 

A few MAJOR takeaways include:

• Why your reels need to be cut in half
• Be honest are you different
• 20 leads/day for $100/day
• 60 second follow up or don’t bother

https://www.youtube.com/channel/UCd9Yv9WZZr-6YnqLh7afkog/videos


The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
🔑 Treadstone Funding: https://www.treadstonemortgage.com/
🔑 Neighborhood Loans:https://neighborhoodloans.com
🔑 Real Estate Marketing Guide: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1698339747
📲 Learned something new, or have a suggestion? Message Matt Muscat on Instagram!

🏛️ Treadstone Funding propelled by Neighborhood Loans NMLS 222982 “Illinois Residential Mortgage Licensee No. MB.6759826. neighborhoodloans.com/licensingFor licensing information, go to www.nmlsconsumeraccess.org