What's Your Problem?

In May of this year, we interviewed Sam Bankman-Fried, the young billionaire philanthropist who started the crypto exchange FTX.

Last week, in a matter of a few days, FTX collapsed and filed for bankruptcy, and Sam resigned. It's unclear if customers or investors will ever get their money back.

In light of the news, we are replaying the episode -- and trying to figure out what to make of everything Sam told us earlier this year.

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Stacey Vanek Smith is the author of "Machiavelli for Women: Defend Your Worth, Grow Your Ambition, and Win the Workplace." Her problem is this: How do women get ahead in a workplace that is stacked against them?

Stacey is my old co-host from Planet Money. Today, she brings us strategies from the 16th-century writer for how to thrive in an unjust world. This episode was recorded in front of a live audience.

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Cathy Edwards is vice president and GM of Search at Google. Cathy's problem is this: how do you teach computers to tell people what they want to know, even if they don't know how to ask?

Google's last leap: Moving from search results based on keywords to search results based on concepts. The next step: Figuring out how to let people search using not just words, but combinations of words and images.

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Matt Duesterberg is co-founder and president of OhmConnect.

Matt's problem: How do you build a business around getting people to save energy? Not all that much. And not all the time. But just enough, at just the right time. OhmConnect is paying customers to reduce their household's energy usage at times of high demand. The company is a window into the bizarre world of energy markets -- and human behavior.

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Chris Best is co-founder and CEO of Substack.

Chris's problem: How do you help writers make a living from a thousand true fans?

Substack is a company that helps writers send subscription-based email newsletters. Which, as Chris says, is a very simple idea, built on top of some very grandiose beliefs about culture and ideas and commerce.

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Harley Finkelstein is the president of Shopify. He may love entrepreneurship more than anyone we've ever met.

Harley’s problem: How do you aggregate the power of millions of small businesses to help them compete against giants?

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Shaun Kinetic is co-founder and chief scientist of Charm Industrial. Shaun’s problem: How do you put billions of tons of carbon back into the ground?

Charm Industrial is fighting climate change in a giant but kind of overlooked corner of the economy: Agriculture. Fields of corn and wheat and soybeans absorb billions of tons of carbon dioxide from the air every year. But then, once the crops are harvested, the leaves and the stalks decompose -- and send a lot of that carbon back into the air.

Shaun's company is trying to grab that carbon and get it back into the ground.

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Al Doan is the executive chairman of the Missouri Star Quilt company.

Al's problem is this: How do you combine low tech and high tech to turn a niche hobby into a wildly successful company?

In 2008, Al and his siblings helped their mom open a quilt shop in Hamilton, Missouri. Now, the business has grown to over 100 million a year in revenue and Jenny Doan, Al's mom, has become the YouTube quilting star. 

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Chris Severn is the co-founder and CEO of Turquoise Health.

Chris's problem is this: How do you figure out the real price trip of a trip to the hospital -- before it happens?

People have been trying to solve this problem for decades, but there's a good reason to think that this time is different. In 2019, the federal government issued a new rule that said insurers and hospitals have to publish their prices. Not just the fake list prices that nobody pays. But the actual, real, negotiated prices. This rule is just starting to take effect. Its impact could be huge.

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Mariana Matus is co-founder and CEO of Biobot Analytics. Her problem: How do you turn sewage into useful public health data?

When she and her co-founder launched the company, wastewater epidemiology was a niche field nobody paid much attention to. The Covid pandemic changed that. Studying wastewater has become one of the most important tools for tracking the pandemic. And Mariana's company, Biobot Analytics, has become a global leader in the field, with tens of millions of dollars in annual revenue.

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