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In a competitive market, making a mark as a product maker and establishing a place for your creations in retail spaces can be challenging, which is why I’m bringing you some wholesale strategies when it comes to retailing your products!  

 

 

With nearly 20 years in the industry, retail expert and shop owner Dana Ayala, is a goldmine for product-based business owners looking to expand their reach into the wholesale market. 

 

 

Today, Dana is sharing the importance of being organized with your products in the backend of your business, emphasizing the value of promotional materials (particularly lifestyle photos), making the buying and reordering process easy for retailers, and having a unique selling proposition when it comes to having your products on a retailer's shelf. 

 

 

So, if you are ready to successfully navigate the world of wholesale strategies with Dana’s invaluable insights, press play and let’s do this!  

 

 

Connect with Dana Ayala 

 

The Yellow Butterfly - https://www.theyellow-butterfly.com/ 

 

Instagram - @ theyellowbutterflyboutique 

 

Facebook – The Yellow Butterfly Boutique 

 

 

Episode Highlights: 

 

• Importance of organized invoices 

• How organized product information benefits the retailer 

• Should you send your retailer product photos or lifestyle photos 

• Importance of standing out among the competition 

• How to catch the attention of a retailer 

• Overcoming intimidation in approaching retailers 

 

 

Resources & Links

👉🏼 Create your monthly marketing campaigns in under an hour: Product Marketing Bank

👉🏼 Apply for the She Sells Differently Mastermind

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

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