As a salon professional, you know that your online reputation is crucial to the success of your business. A positive online presence can help increase visibility and searchability, which ultimately leads to more clients and revenue. One of the most effective ways to build a positive online reputation is by receiving reviews from your clients. Receiving online reviews is essential for both stylists and salons alike. When potential clients are searching for hair or esthetic services in their area, they often turn to review sites like Google, Yelp or Facebook. Having positive reviews on these platforms can make all the difference when it comes to attracting new clients. In this Digital Debrief, Scott and Sarah break down how to ask your guests for reviews, salon incentives for leaving reviews, as well as best practices to make the most of each client testimonial!

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