Reporting live from a sweaty Waymo in San Francisco, Daniel and Jay ask an important question: Are you using Reddit to your brand’s advantage?

With a few minutes and the right subreddits, you can figure out trends before they appear on TikTok and Instagram, engage with other users in niche communities, and even hear about customer pain points so you can avoid them as much as possible. There are paid ad opportunities, too.

And, do you need a huge following on Reddit? You don’t need a zillion followers like Instagram to get likes on your posts. It’s totally different and 100% useful. 

If you're a Marketer looking to do more research and run some tests, this is the episode for you. 🚽

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Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com