The Aaron Novello Podcast

Why Real Estate Agents Are Struggling in 2025 And What You Can Do


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Real estate agents are struggling in 2025—lead costs are skyrocketing, big companies are taking over, and traditional methods aren’t working anymore. If you don’t take control of your business, you’ll be left behind while others scale.

Here’s the harsh reality:
❌ If you rely on someone else to feed you leads, you don’t own your business—you work for them.
❌ Big platforms are making agents dependent on high-referral fees and rising ad costs.
❌ The old ways of generating business—cold calling, open houses, and generic prospecting—aren’t enough anymore.

Here’s what you’ll learn in this episode:
- Why agents are losing deals & struggling to close in 2025 (And how to fix it before it’s too late)
- How big companies are slowly taking control from agents—and what you MUST do to fight back
- The truth about lead generation & why most agents are playing the game wrong
- The 4-step framework to regain control of your pipeline and scale your business
- What the top 1% of agents are doing differently to win in this market

...more
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The Aaron Novello PodcastBy Aaron Novello

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