If you’re someone who loves to grow, feel empowered, and do work that brings you deep joy and fulfillment on a soul level, you’re in for a treat!

We’re joined by the incredible Suzy Wraines to talk about some nearly forgotten lessons that saved us and are now wisdom she shares with her clients as the founder of Business Simplified.

Suzy is known for helping purpose-driven medical professionals build businesses they love in authentic, feel-good ways as they embark on their own journey of healing and self-discovery.

Today on People Over Profit, you’ll learn:

• What’s good about hustling and how to do it without burnout

• Hard-earned lessons from the early days of entrepreneurship

• Why you don’t have to choose between impact and profit

Whether you’re just starting out or scaling your business, this episode will remind you of your own brilliance and build extraordinary momentum from today on.

Tune in now to hear the full conversation and get inspired to build your business in a way that feels good from day one.

More about Suzy:

Suzy Wraines is a Healing-Centered Business Coach who empowers entrepreneurs to break through these barriers, find clarity, and build purpose-driven businesses with confidence and flow. She is also the host of Starting a Business Simplified Podcast for Higher Purpose Entrepreneurs. 

As a former Army medic who healed from childhood wounds and PTSD, Suzy understands how trauma creates fear, procrastination, and self-doubt in business.

On a personal level, she finds joy in deep, meaningful conversations, personal transformation, and connecting with others on a soul level. Guided by her intuition and spiritual practices, she often seeks wisdom from her higher self and spirit guides. 

You can learn more about her and the work she does at startingabusinesssimplified.com.

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Want to know if you’re ready to transition out of healthcare and launch your very own business?

Take this free quiz to find out your best next steps at startingabusinesssimplified.com/quiz

Listen + tag me on Instagram (@justinebeauregard) or LinkedIn with your biggest takeaway—I’d love to hear what stood out to you!

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Let’s talk about networking as entrepreneurs.

As an avid networker of 10+ years, I found a way to network that’s not awkward, draining, or pitchy…at all.

I’ll share why I created my own virtual networking events each month, and why hundreds of entrepreneurs come back again and again!

It’s all about genuine, energizing, and effective connections — especially for entrepreneurs who are introverted, ADHD, or tired of the old ways of connecting.

Today on People Over Profit, you’ll learn:

• My best tips to get the most from networking events

• How to make networking easier and more enjoyable

• How to know a networking event is worth the time

If you want to stand out without being salesy and walk away with aligned connections that actually grow your business, this is for you!

Tune in now and discover how to make networking work for you.

Listen + tag me on Instagram (@justinebeauregard) or LinkedIn with your biggest takeaway—I’d love to hear what stood out to you!

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Are you having strategic conversations with the right people?

Gathering feedback, in spades, from key people, is a determining factor of fast business growth…or no growth at all.

If you’re not growing fast, it’s probably because you’re not collecting enough feedback.

Spotting the subtle differences between opinions and insight, strategically using conversations as growth catalysts, and improving by learning faster are vital to your success as an entrepreneur.

On this episode of People Over Profit, I break down:

• Why you need to take more action to know what works

• How to quickly filter feedback that hurts instead of helps

• Who to listen to and who to tune out to guarantee growth

Your business demands more, better, faster, and higher quality feedback.

If you’re looking to grow on purpose, this episode is one not to miss.

Listen + tag me on Instagram (@justinebeauregard) or LinkedIn with your biggest takeaway—I’d love to hear what stood out to you!

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If you’ve ever said, “I don’t want to be pushy...” or “They’ll reach out if they’re interested…” you may secretly be underserving (and losing sales as a result).

This episode of the podcast is your permission slip to stop holding back.

Overselling isn’t your issue, underserving is.

Your people are overwhelmed and need you to lay it out for them. So, if you’re not saying your offer clearly, confidently, and repeatedly, they probably won’t buy.

On this episode of People Over Profit, you’ll learn:

• The biggest myth you’re taught about pressure vs. leadership

• How to share your offers daily without feeling bad or burnt out

• 3 advanced selling skills to boost confidence without sounding salesy

This isn’t about “saying more just to say more.” It’s about saying the right things—with heart and clarity.

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Are you building a team-based business?

If so, you'll love this episode of People Over Profit! I sat down with the amazing Karen Evers to talk all about what makes a thriving team. You'll love her take on creating a happy, profitable workplace by putting people first.

Karen’s people-first philosophy balances employee motivation with business needs. 

Her non-cookie-cutter approach to HR is super refreshing! The tips she shares for eliminating common team challenges are a must for any business.

Today on The People Over Profit Podcast, Karen shares:

If you’ve been looking for ways to reduce stress and grow a profit-minded team, this is the episode for you!

More about Karen Evers:

Karen Evers spent 25 years leading HR teams before founding her firm, HumanSmarts, in 2022. Her mission is now to help small business owners put an end to their “people headaches.” She believes happy employees are profitable employees, and she's so right!

To learn more about Karen, check out Human Smarts or follow her on LinkedIn at linkedin.com/in/klevers.

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Don’t forget to hit “subscribe” so you never miss an episode.

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Love this episode? Give us a 5-star rating + review on Apple Podcasts.

Then, connect with me on Instagram @JustineBeauregardCoach or LinkedIn at https://www.linkedin.com/in/justinejbeauregard!

What if 90% of your marketing could do the selling for you — before anyone even gets on a call?

Let’s break down how to swap information with influence in your content.

You’re not here to convince. You’re here to confirm what your best clients already feel and let your content lead, your offer shine, and allow selling to be simpler.

Today on the People Over Profit podcast, you’ll learn:

• How to market for replies, DMs, and applications without being salesy

• Prompts that build desire, overcome objections, and show results

• How to make a case for buying your offer without pitching

If you’d prefer to let your marketing do the heavy lifting for you on the sales side, this episode is the one to listen to (probably more than once)!

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Ever thought to yourself, “I’ve tried everything to get sales, and nothing’s working”?

Maybe you’ve posted all over social media, rebranded, changed things about your offer, and swapped out lead magnets and still…crickets.

But you know that’s not everything you could do.

It’s mostly the things you’re willing to do. Things you’re familiar or comfortable enough with to give a try.

Sure, there are “invisible” patterns that sabotage your sales. There are also ways to overcome them.

Today on the People Over Profit podcast, you’ll learn:

• How to get unstuck and start selling more effectively

• Ways you can lead (instead of manipulate) when selling

• A simple message you can send today to revive old leads

If you’ve been feeling busy but not making sales, this episode will be a game-changer for you!

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You’ve heard we buy from those we know, like, and trust.

But this isn’t the whole story, is it?

And the rest could be the difference between more sales and no sales.

It’s time for us to flip the script on the traditional “know, like, trust” strategy and break down what we really need in order to buy your offer.

Today on the People Over Profit podcast, you’ll learn:

✅ Why people can like you but still not buy from you

✅ The 3 specific things your audience needs to feel before they buy

✅ How to make content that sells —without sounding salesy (or fake)

If you’ve been thinking, “if they just get to know me, they’ll buy,” this episode is going to make selling a LOT easier for you.

Tag me on Instagram (@justinebeauregard) or LinkedIn with your biggest takeaway—I’d love to hear what stood out most to you about this one!

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Hey, wait! Don’t forget to hit “subscribe” so you never miss an episode!

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Oh, and let's get social! Find me over on Instagram @JustineBeauregardCoach or LinkedIn at https://www.linkedin.com/in/justinejbeauregard!

Want to unlock your full potential and be a more effective entrepreneur?

On this episode of People Over Profit, Alan Lazaros shares how to maximize your potential. His mission is helping others design fulfilling lives and businesses. You'll love how he went from life-altering tragedy to purpose-driven success.

Alan will inspire you to rethink your goals and the impact you can have as a business owner. His approach is doable and works regardless of your experience level or background.

Today on People Over Profit, Alan shares:

If you’ve been looking to take your business to the next level, you'll love this episode!

More about Alan Lazaros:

At age 2, Alan lost his father to a car accident. At age 26, a near-fatal car crash forced him to rethink his entire life. Filled with regret, he set out on a path of radical self-improvement.

Today, Alan helps others design fulfilling lives and maximize their unique potential. Through his coaching, he helps his clients achieve purpose-driven success without burnout.

To learn more about Alan, check out his Next Level University podcast or follow him on LinkedIn at linkedin.com/in/alanlazarosllc.

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Don’t forget to hit “subscribe” so you never miss an episode.

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Love this episode? Give us a 5-star rating + review on Apple Podcasts.

Then, connect with me on Instagram @JustineBeauregardCoach or LinkedIn at https://www.linkedin.com/in/justinejbeauregard!

Following up after a sales call can feel awkward—especially if you’re not sure what to say or when to say it.

This is why most sales are lost.

Last year, one of my most saved, shared, liked and commented on posts on Instagram was all about how to follow-up in feel-good ways.

Then, I released this episode and it became our most saved, shared, and liked episode of the pod!

So, today, you’re being reminded of some creative, feel-good follow-up strategies that help you stay top-of-mind without sounding desperate or pushy.

You’ll learn:

 ✅ Simple one-liners to replace “Hey! Just checking in…”

✅ Ways to open up the conversation instead of getting a yes/no response

✅ Gentle ways to nudge a prospect toward a decision without pressure

These small shifts can make a massive difference in your sales results. Tune in now, then get out there and use these to close some sales!

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Love this episode? Give us a 5-star rating + review on Apple Podcasts.

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Oh, and let's get social! Find me over on Instagram @JustineBeauregardCoach or LinkedIn at https://www.linkedin.com/in/justinejbeauregard!