Engage Video Marketing Podcast

Why You Need ‘Video First’ Approach to Business with Paul Mortimer


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In today’s episode of the Engage Video Marketing podcast, I’m going to be exploring this concept of a ‘video first’ way of doing business with my guest, Paul Mortimer. 

Paul has extensive knowledge on video-first ways of operating as a business, going beyond just marketing and sales use cases. He talks about topics including how we transformed our business with video and asynchronous video communication. 

A little more about Paul:

  • Has risen up the ranks from Content Marketer to Head of Growth over 6 years at award-winning HubSpot agency Digital 22 and forms part of the agency's Leadership Team
  • Hosts ‘VIDEO FIRST’,  Digital 22’s specialist video podcast covering topics like creating videos on a budget, using YouTube for your business, and growing your podcast production value 
  • Has written and presented extensively on content marketing 
  • Helps to lead a team of over 45 in-house marketers, copywriters, designers and developers who are experts in inbound marketing and know HubSpot’s platform inside-out
  • Is driving a video-first approach for Digital 22 and all of our clients 
  • In a previous life, worked as an English Literature teacher as well as a freelance writer and photographer

Join our conversation at Online Video Strategy Community on Facebook.


Complete the Super Duper Annual Engage Video Marketing Community survey, and get a chance to win one of 3 x $50 Amazon gift cards, EVM ‘lead with value’ t-shirts, or the chance for some 1:1 coaching with me.

If you found this episode of value I’d love for you to reach out and let me know on instagram @engage_ben or email [email protected]

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