In this episode of Take-Away with Sam Oches, Sam talks with Landon Eckles, cofounder and CEO of Clean Juice. This certified organic juice and healthy eats chain has enjoyed fast growth since it first debuted in 2014, and now boasts over 130 locations. To accommodate its growth, Clean Juice made a huge brand pivot: It’s no longer bottling its juices in-house, but rather has centralized that process in one facility. Landon joined the podcast to talk about that decision to ditch a major founding component of Clean Juice and how it’s ultimately been a great decision for the business.

In this conversation, you’ll find out why: 

• If your brand promise is a high-quality or nutritious menu, your customer will forgive you for taking price
• The bigger issue with supply chain today might actually be packaging and utensils
• If you are not growing with the economies of the scale that you're creating, you are dying
• Don’t be afraid to kill your darlings
• You have to look at the whole picture when making a significant brand change
• The worst thing you can say is “we’ve always done it that way”

Have feedback or ideas for Take-Away? Email Sam at [email protected].