In this episode of the Ridiculously Amazing Insurance Agent podcast, host Kelly Donahue-Piro brings you a mashup of her 3-minute videos. Kelly discusses the risks of insurance agencies becoming blockbusters, as well as a few strategies to avoid this.

Episode Highlights:

• Kelly discusses the insurance industry's two main technology problems. (3:16)
• Kelly suggests that every agency should create clear personas for their ideal client and what matters to them, and then match their products and services to that clientele. (7:31)
• Kelly discusses why the insurance industry may become a blockbuster if insurance companies don't embrace that the consumer is changing. (8:46)
• Kelly explains why agencies must start to prioritize the consumer. (10:10)
• Kelly explains why it's important to set a goal. (11:18)
• Kelly discusses the agencies that operate in small towns. (18:34)

Key Quotes:

•  “We need to embrace technology, even basic technology so that we have a fighting chance not to become blockbusters.” - Kelly Donahue-Piro
•  “The idea is that there's no such thing as a perfect AMS, they all have their hiccups and challenges, but they're all getting better and better every day.” - Kelly Donahue-Piro
•  “If we lose sight of what's important to the customer, then guess what, we will lose everything and be blockbuster.” - Kelly Donahue-Piro

Resources Mentioned:  

• Kelly Donahue-Piro LinkedIn
• Agency Performance Partners