Work Less, Earn More

In today's episode, you'll uncover the secrets behind crafting a highly effective sales page. Whether you're new to selling online or looking to improve your marketing skills, this episode is packed with practical tips. I’ll break down the process into easy steps, helping you understand your customers' needs, tell a compelling story, and use persuasive techniques. As we delve deeper, you'll gain insights into deciphering your customers' pain points and how these can enrich your sales page. These strategies aren’t just about generating leads but also fostering lasting customer relationships.

As a bonus, I’m sharing a free template that you can use to create your own powerful sales page. This template encapsulates the key elements discussed in this episode, serving as a practical guide to simplify and streamline the process. Keep listening if you want to boost your sales and connect with customers!

Listen to the full episode to hear:

• How to identify your target audiences pain points 
• Why telling a compelling story will resonate with potential customers
• Proven techniques for writing persuasive and engaging copy
• Access to a free template that simplifies the process of creating an effective sales page 

FREE Resources to Grow Your Online Business:

• Download free sales page template: https://gillianperkins.com/nbsp/
• Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ 
• Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan 

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 
• Instagram: @GillianZPerkins

In today's episode, I'm taking you behind the scenes of my half-million dollar online business. I'm excited to give you a detailed look at what's happening behind the curtain. One key factor for our success is my amazing team.

Our journey to this achievement is a team effort, and my team is at the core of it all. Their dedication, skills, and different strengths are what make our success possible. We've got everything from creative thinkers to detailed planners, and each member brings something special to the table.

Throughout this episode, I'll introduce you to each team member and explain what they do. You'll see how all these different roles come together to help us succeed. We'll talk about how we plan things out, come up with new ideas, get things done efficiently, and keep improving.

By the end of this episode, you'll get a clear picture of how we work as a team to make our business thrive. Whether you're dreaming of starting your own business or just interested in how teams work, you'll see how important teamwork is.

So, join me in celebrating my team's hard work and in learning about the strategies that have helped us succeed. Together, we'll uncover the exciting and rewarding story behind my half-million dollar online business!

Listen to the full episode to hear:

• The 5 core teams powering my business's success
• How each team shapes our strategies for growth
• Meet the amazing team members like never before!
• Learn about each person's specific role and contribution

FREE Resources to Grow Your Online Business:

• Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ 
• Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan 

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 
• Instagram: @GillianZPerkins

Learn more about team GP:

Cortni Loveridge - http://cortniloveridge.com/

Gabe Cox - https://redhotmindset.com

Tiffany Pichardo - https://www.youtube.com/@TheHappyHomeschooler 

Samantha Harris - Thesamanthaharris.com

Jenna Moser - jworksvirtualsolutions.com

Emily Banks - https://www.emilybankscreative.com

In this episode, we'll cover the basics of bookkeeping for small business owners. If you're a small business owner looking to handle your own bookkeeping but don't know where to start, this episode is perfect for you. I'll show you how to manage your books in just a few minutes each week using simple and free tools. Stay tuned to learn how you can stay on top of your business finances. I also created a free template to help you do just that!

Listen to the full episode to hear:

• How being organized with your bookkeeping can help you save time and work less
• Why being hands-on with your bookkeeping will help you make smarter business decisions 
• What the IRS requires when it comes to bookkeeping for your business 
• FREE and easy bookkeeping template!

FREE Resources to Grow Your Online Business:

• FREE Google Sheets Bookkeeping Template: https://gillianperkins.com/ssbs/
• Link to YouTube video: https://youtu.be/itpCtsopKTI
• Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ 
• Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan 

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 

Instagram: @GillianZPerkins

In today's episode, Becca and I are talking about how you can build your business without using social media. Becca Tracy is the founder of Uncaged Life, and she has been doing this online business thing for over 12 years now. She started her business before social media became as prominent as it is today.

We'll cover what strategies are really working today? And here's a spoiler alert: They're the same strategies that have been working for a long time. They are the basics, but they are the strategies that keep yielding results. These are the strategies that enable you to build what I like to call an evergreen lead generation system, so you're not constantly hustling or creating content around the clock to keep up with the algorithm. You don't have to stay constantly plugged into social media.

So keep on listening to learn these tried and true methods and how you can build a wildly successful business without having to rely on social media constantly.

Listen to the full episode to hear:

• Becca’s journey with social media through 12 years of business 
• How to not get caught up in the numbers of social media and focus on what really matters
• How she currently manages social media in her business and personal life
• How to make organic and meaningful connections on Instagram

Learn more about Becca:

• Instagram: @theuncagedlife
• Free Facebook community, Uncaged Lifers: facebook.com/groups/UncagedLifers
• Website: theuncagedlife.com

FREE Resources to Grow Your Online Business:

• Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ 
• Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan 

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 

Instagram: @GillianZPerkins

In this episode, I'm being interviewed by Lisa Bass for her podcast, "Simple Farmhouse Life." We discuss the important topic of balancing business and parenting. Lisa asks me about how I determine my priorities and find time to manage my business.

During our conversation, we share some honest advice on making things work and maintaining the right mindset to achieve that balance. We also touch upon the role of faith in shaping our priorities and decision-making process for both our business and personal lives.

If you're interested in learning more about how to navigate the challenges of balancing business and motherhood, I encourage you to continue listening to gain insights from our discussion.

Listen to the full episode to hear:

• Discover effective strategies for allocating time to your business
• My journey with balancing business and mom life
• Why you don’t need a large audience when you’re starting out
• How my faith affects decision making in my business

Learn more about Lisa:

• Instagram: @farmhouseonboone
• Website: https://www.farmhouseonboone.com/welcome-page
• YouTube channel: https://www.youtube.com/farmhouseonboone
• Simple Farmhouse Life Podcast: https://podcasts.apple.com/us/podcast/simple-farmhouse-life/id1494284839
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FREE Resources to Grow Your Online Business:

• Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ 
• Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan 

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 
• Instagram: @GillianZPerkins

In today's episode, we're shaking things up a bit! I'm being interviewed by the amazing Jo Harris, also known as the Virtual Mama. Jo is a talented copywriter, and in this episode, she's digging into the 100K method. She wants to learn how to use it effectively in her own business and for her clients while writing sales copy.

Jo asks some great questions that will help you understand how to implement this method in your own business. We'll explore how to create 100K funnels to generate passive income for your digital course.

Stay tuned to gain some valuable insight. It's an episode you won't want to miss!

Listen to the full episode to hear:

• My story of how I started my online business with 0 followers
• How the 100K method can help you start and grow your business
• My tips and secrets for how to SUCCESSFULLY market your digital product
• A special Q&A at the end!

Learn more about Jo Harris:

• Instagram: @thevirtualmama
• Podcast: https://businessinhisimage.buzzsprout.com/
• Free Copywriting Class: https://thevirtualmama.com/freeclass/

FREE Resources to Grow Your Online Business:

• Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ 
• Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan 

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 
• Instagram: @GillianZPerkins

In today's episode, we’re talking about digital products, like courses, workshops, membership sites, eBooks, and more. You can even create templates or PDFs and sell them on platforms like Etsy or your own website. The possibilities are endless!

I'm excited to introduce you to the world of selling digital products. We'll explore what it entails, the overall strategy, and how you can get started in a practical way. I'll guide you through the step-by-step process of creating and launching your own digital products.

Along the way, I'll also share plenty of helpful tips because, let's be honest, there are more effective and less effective approaches to this. I want to make sure you achieve great results and maximize your efforts. So, let's dive in and discover how you can achieve success with digital products!

Listen to the full episode to hear:

• The step by step process I recommend for creating and selling digital products
• Essential big picture strategy to understand before you start out
• Practical steps for getting started
• Tips and tricks that I still use to sell digital products in my business today

FREE Resources to Grow Your Online Business:

• Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ 
• Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan 

Work with Gillian Perkins:

• VALIDATE: https://gillianperkins.com/validate-closed-waitlist/
• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 
• Instagram: @GillianZPerkins

Today's guest is Tom Woods, who has successfully built a digital brand with a massive following. One of the key factors contributing to his success is his fearless expression of opinions, even when they are divisive. People's reactions to him tend to fall into two extremes: they either adore him or strongly disagree with him.

Tom Woods is widely known as the host of the immensely popular podcast, the Tom Woods Show. Additionally, he has achieved the distinction of being a New York Times bestselling author with 12 books under his belt. Notable works include the Politically Incorrect Guide to American History and Meltdown.

Tom's educational background is equally impressive, having earned a bachelor's degree in history from Harvard University, followed by a PhD from Columbia University. These academic accomplishments further enhance his credibility and expertise in his field.

But today, I’m talking to him about how he’s built such a raving fan base, the marketing strategies he’s used to monetize that platform, and his view on the role of the entrepreneur in the economy. 

Listen to the full episode to hear:

• Tom’s first entrepreneur venture (it’s not what you think!)
• His philosophy on content and email marketing
• How he built his fan base starting from zero
• His definition and view on economic philosophy

FREE Resources to Grow Your Online Business:

• Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ 
• Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan

Learn more about Tom Woods:

• Website: tomwoods.com
• Twitter: https://twitter.com/thomasewoods
• The Tom Woods Show: https://tomwoods.com/podcasts/
• Books: https://tomwoods.com/books/
• Five Paths to An Online Income: https://pathstoincome.com/?fbclid=IwAR0zgJTBCJGpktj54b5uEhilp1-17zssPk5HFYR8qC0yO03WPr980lkZw6Y

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 
• Instagram: @GillianZPerkins

In today’s episode, I reveal the strategies behind creating a million-follower brand online, regardless of your starting point. Whether you're starting at absolute zero or craving a stronger online presence, this episode will help you discover the fundamental questions to ask when initiating your brand, learn how to establish brand recognition, master the art of obtaining compelling testimonials, and so much more!

In an unpredictable world, now is the time to start your personal brand and grow your online presence. What are you waiting for? Let’s get started!

Listen to the full episode to hear:

• 6 secrets of a million-follower brand
• The pros and cons of a personal vs impersonal brand
• Fundamental questions to ask before starting your brand
• How to define your brands UNIQUE personality
• How to QUICKLY establish your authority in your niche

FREE Resources to Grow Your Online Business:

• Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ 
• Write a Profit Plan for Your Business: http://gillianperkins.com/free-profit-plan 

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 

Instagram: @GillianZPerkins