Can you get away with simply ADDING prints to your digital file photography business to make it boutique? 

Spoiler alert: This “hybrid” business model does far more harm than good (and leaves both you and your clients frustrated). 

Hit play to hear the key differences between the two business models and learn the tweaks you need to make to become FULLY boutique! 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-142

SHOW TRANSCRIPT: 

http://bit.ly/3iPVuGJ

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

What do Bill Gates, Warren Buffet, Elon Musk, Mark Zuckerberg, and Mark Cuban all have in common? They read. A LOT!

But they don’t just read anything… they read books that are relevant to them and what they’re going through.

So I rounded up 3 books that I read this year that I believe EVERY photographer could benefit from!! Hit play to hear my picks! 

So I rounded up 3 books that I read this year that I believe EVERY photographer could benefit from!! Hit play to hear my picks! 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-141

SHOW TRANSCRIPT: 

http://bit.ly/3XawgSb

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Do you ever feel like if you don’t start to make more profit in your photography business, you’ll have to go back to a J-O-B (and sacrifice time with your family)? 

Is imposter syndrome holding you back from charging more in your photography business?    Hit play to learn how Amanda Costle went from struggling with confidence and giving her photography away for free to getting a $3,400 order.

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-140

SHOW TRANSCRIPT: 

https://bit.ly/3WN01rX

BOUTIQUE BREAKTHROUGH – LIVE 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Have you ever felt like you tried everything, gave it your all, used every tool in your toolbox… 

and were still disappointed with the result? 

It can be especially disappointing to not get what we want out of our photography business. I’ve been there!! 

But that doesn’t mean we have to drag that disappointment into the new year or stay in a downward spiral of guilt. 

Hit play to learn how to start fresh after a disappointing year. 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-139

SHOW TRANSCRIPT: 

bit.ly/3GhkoYU

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

BOUTIQUE BREAKTHROUGH – LIVE 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

You may be surprised, but education is one of my BIGGEST business expenses every year… and it’s WELL WORTH IT! 

Want to take a peek behind the curtain and see EXACTLY what I invested in this year?  

Hit play to get a peek inside my education diet in 2022! 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-138

SHOW TRANSCRIPT: 

bit.ly/3Vbo0Qn

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

BOUTIQUE BREAKTHROUGH – LIVE 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

The 12 Gifts of Christmas are going on now - with daily giveaways through December 23.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Feel like you need to put your dreams of running a photography business on hold until your kids get older, your situation changes, or you win the lottery? 

This ONE SHIFT could make all the difference for you… 

Hit play to learn how single mom Elizabeth Covey left her corporate career and grew her photography business WHILE staying at home with her son. (Yes! It’s possible!) 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-137

SHOW TRANSCRIPT:  bit.ly/3Pr8ZJ4

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers February 28 - March 2, 2023 TICKETS ON SALE NOW! www.goboutiquelive.com

BOUTIQUE BREAKTHROUGH – LIVE 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Want to know what clients are ACTUALLY buying this time of year? 

Today I’m sharing 3 things that every photographer can sell to get some extra cash in their pocket RIGHT NOW. 

Hit play for some easy ways to show up for your clients AND your family this time of year! 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-136 

SHOW TRANSCRIPT: 

bit.ly/3UBphjx

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Want to put things out into the world but they never feel totally DONE or quite PERFECT enough? 

I hear you!! I recently realized that I was hurting myself (and my business) by overthinking and overworking ideas.

Thankfully, I found a solution. Hit play to learn the free  tool I now use to overcome perfectionism and keep moving forward.

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-135

SHOW TRANSCRIPT: 

bit.ly/3ioImYv

BOUTIQUE BREAKTHROUGH – LIVE 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Want to transition from being a wedding photographer to a portrait photographer but don’t know where to start? 

Feeling like there’s no way you could increase your income without sacrificing your nights and weekends? 

Hit play to learn how my student, Jessie, made the switch and went from making $250 a session to having a $6,000 week – while still spending plenty of time with her little girl! 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-134 

SHOW TRANSCRIPT: 

bit.ly/3VeRgWM

BOUTIQUE BREAKTHROUGH – LIVE 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Building a photography business can be overwhelming and confusing. With so much advice being thrown at you, where do you even start? 

I had a HUGE aha recently, sitting in a room with one of my original marketing mentors, Dan Kennedy. 

What he said made me realize that if you don’t get one crazy SIMPLE thing right, you’ll NEVER get out of overwhelm or confusion! 

Hit play to learn how you might be unintentionally setting yourself up to fail (and how you can turn it around and create a system for SUCCESS!) 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-133

SHOW TRANSCRIPT: 

bit.ly/3X7qcuf

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756