The Unofficial Shopify Podcast

Writing Effective Sales Copy with Sean McCabe


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You may have a great product, but it's not going to sell itself.

If you can’t convince someone your product is the right one for them, it doesn’t matter how good it is. Nobody’s going to buy.

Maybe you can relate:

You launched and nobody bought— or only made a few sales.
You launched and nobody cared at all. Crickets.
You launched but sales plummeted immediately after.

Would it surprise you to hear the solution to all these problems is writing?

It ALL starts with writing. Crafting the right message is critical.

Writing effective sales copy is an incredibly valuable skill.

That's why I've brought Sean McCabe on talk with me about writing effective sales copy.

Sean is an entrepreneur who writes over a million words a year on business, and has helped tens of thousands of students build and grow sustainable businesses with his courses on copywriting, pricing, and marketing. He knows what he’s talking about!

After today's episode, you should be able to sell MORE of what you sell by learning to write effective sales copy.

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    The Unofficial Shopify PodcastBy Kurt Elster, Paul Reda

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