Every contractor loves equipment.

New trucks. Bigger trailers. Better mowers. More spreaders. Shelves full of spare parts "just in case."

But at what point does owning equipment stop building your business and start creating the illusion of wealth?

In this episode, John Pajak shares his own experience of collecting equipment and parts over the years, explains the hidden cost of idle assets, and challenges listeners to rethink what real wealth actually looks like.

Episode Links:

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Equip Expo (October 20–23, 2026, Louisville, KY): The largest trade show in the green industry, bringing together contractors, equipment manufacturers, and business leaders for four days of equipment demos, networking, and real-world strategies to help you grow and scale your business.

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