Dishing Up Digital with Ellen Mackenzie

0 to 1000 Followers: How to Start an Instagram Account from Scratch (Part Two)


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We're back with my case study on growing the Instagram Page for my content studio: Mackenzie Studios.
If you haven't already, I recommend you listen to part one here: How to Start an Instagram Account From 0

This episode looks at the results I got from executing my content plan, as well as some strategies I didn't end up doing, and we look at what I'm planning in 2024. Reflecting on the results we were successful by using the following:

  • Focusing on good content. Leaning into the story-telling, the emotions, the pain points with your key target market or audience
  • Make sure you're on other social platforms - i.e. we used TikTok as a driver of more traffic to our Instagram page
  • Collaborating with others. Utilising our amazing community, connecting with our customers, being really engaged on social media, and looking for other businesses we could collaborate with
  • Thanks for listening this week. If you haven't already, I'd really appreciate anyone who has the time to leave me a review on Apple Podcasts, or rate & subscribe on Spotify, this really helps me to know to keep going on producing this content for you for free!

    I'm really excited for you to listen to this episode guys!

    Have a great week guys!

    Ellen xx

    ~~~

    Follow Mackenzie Studios on TikTok: mackenziestudios.nz

    Watch my Free Webinar on How to Become a Social Media Manager

    Join the Dishing up Digital School: https://www.ellenmackenzie.com/Dishing-up-Digital-School

    Ellen's Instagram Page: https://www.instagram.com/ellenmackenziee/

    Ellen on TikTok: https://www.tiktok.com/@ellenmackenzieee?lang=en

    Buy Ellen's Book: https://www.ellenmackenzie.com/book 

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    Dishing Up Digital with Ellen MackenzieBy Ellen Mackenzie

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