There are three kinds of people when it comes to referrals. First, those who love to ask. Second, those who ask but don't like it (they only do it because they don't know there is a better way). And the final group hates the idea of asking, so they refuse to ask.

For groups 2 and 3 - this episode is for you because there are a few - 4 to be exact - guiding principles you have to understand if you want to generate referrals without asking! You can find all resources mentioned in this episode on the show notes page, www.staceybrownrandall.com/36. Roadmap to Grow Your Business.