What I've discovered about business planning for creative entrepreneurs is fascinating - In this episode I share why traditional rigid frameworks often work against creative entrepreneurs, and how a more flexible approach can lead to both better results and greater wellbeing...

Key Moments:

• [00:00] Philippa explains how creative entrepreneurs can benefit from adaptable planning while maintaining clear direction.
• [01:43] Challenge rigid frameworks: Explore the tension creative entrepreneurs face with structured planning methods that may not suit their style.
• [03:27] Transform self-doubt: Discover how rigid roadmaps can lead to feelings of failure and how flexibility can foster growth.
• [05:33] Validate with research: Philippa shares statistics on mental health in entrepreneurship, advocating for flexibility to combat burnout.
• [07:14] Enhance resilience: Understand how integrating adaptability can help businesses outperform competitors and sustain growth.
• [12:31] Align with natural rhythms: Recognise personal productivity patterns and plan work around them to boost creativity and satisfaction.
• [13:50] Implement review moments: Learn the importance of supportive review points for reflection and adjustment without pressure.
• [14:21] Leverage personal strengths: Emphasise aligning business strategies with personal strengths to achieve financial success.
• [16:01] Focus on key areas: Identify one or two significant areas for the upcoming quarter, allowing flexibility based on effectiveness.
• [18:09] Build a serving business: Philippa highlights the importance of a business model that aligns with personal values and strengths.

Notable Quotes:

"When we align our planning with our natural way of working, the results can be quite remarkable."

"Flexibility in business isn't about having no direction - it's about having a clear direction with the ability to adjust your course as needed."

"What makes this approach particularly powerful for creative businesses is how it supports both growth and innovation - being strategically adaptable in a way that supports both business growth and creative excellence."

Resources Mentioned:

• McKinsey Research on Flexible Planning
• PwC Business Leadership Study
• Deloitte Resilience Report
• Quarterly Planning Guide Waitlist
• The Week's Full Journal Post
• Website: www.philippacraddock.com
• Email: [email protected]

Share Your Insights:

What's your experience with business planning? Perhaps you've noticed certain approaches that naturally work better for you? I'd love to hear your thoughts. Head to Instagram for a chat. I'd love to hear your experiences or perhaps you have ideas for upcoming topics on the show...

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