Struggling with that constant urge to compare yourself to others in your industry? You're not alone, that nagging sense of comparison doesn't just affect how you feel, it can fundamentally limit what you build. In this episode we explore why comparison is so persistent for creative entrepreneurs and reveal the subtle mindset shift to make it finally fade away. Discover how leading with your natural strengths, instead of chasing industry "shoulds," can transform your business from the inside out. I share real stories from you, listeners who've broken free from the pressure to fit in, found their unique superpowers, and have started building businesses that feel energising, authentic, and impossible to replicate.

Key Moments:

• [02:13] The powerful responses from creative entrepreneurs who are embracing their unique strengths
• [04:32] Why so many creative entrepreneurs feel the weight of comparison and what's actually happening
• [06:28] How social media and standardised business advice create constant comparison
• [08:01] The additional 'complication' as a creative
• [10:24] The transformative power of leading with your exceptional strengths
• [12:19] How focusing on your natural abilities creates distinctive positioning
• [13:34] The shift from convincing clients to connecting with the right ones
• [16:23] Creating your own momentum and rhythm in business
• [19:13] How building from strengths changes your relationship with challenges
• [22:39] Practical steps to move from comparison to confidence
• [23:28] The importance of aligning strengths with what your audience values
• [27:45] The broader movement toward more aligned ways of building creative businesses

Notable Quotes:

"When we're clear about our exceptional strengths, we naturally create more distinctive offerings. Instead of looking similar to everyone else in our field, we begin to stand out, not through gimmicks or clever marketing, but through the genuine uniqueness of what we offer."

"Comparison doesn't just fade when we lead with our strengths, it becomes largely irrelevant. Because when you're building something that's genuinely yours, something rooted in your exceptional strengths, you're no longer on the same path as everyone else. You're creating your own."

Resources Mentioned:

• Read: This Week's Full Journal Post
• Episode: 082. Finding Your Exceptional Strength: The Key To An Unstoppable Creative Business
• Website: www.philippacraddock.com
• Email: [email protected]

Share Your Insights:

What strengths do you find yourself naturally using in your business, even when you don't recognise them as special? I'd love to hear how you're beginning to see your natural abilities in a new light. Send me a message on Instagram I personally read and reply to every DM, many of our conversations shape future episodes.

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