I am willing to bet that every one of you has an idea for a product, a service or a business…maybe even multiple ideas. The problem is so many of us talk ourselves out of our own million dollar idea not knowing where to start.

But not my guests today.

On today’s episode you are going to get to hear from two co-founders (who also happen to be twin sisters) who just launched their first product. And I’m willing to bet it is a million dollar idea. Taylor and Casey Capuano founded CAKES body, a company dedicated to creating solutions for women, while simultaneously supporting women’s health causes.

Their first product answers the daily dilemma that so many women face of what to do with the fricken pads that seem to have a mind of their own in sports bras while also combatting NFO (nipple freak out). CAKES launched in January of 2022 and are currently in the top 8% of Shopify stores, have an overwhelming amount of raving fans and 5 star reviews, including me. We will hear how these ladies navigated through the fears, doubts, challenges, obstacles and disappointments of launching their big idea.

What’s your big idea? How are you getting into action? Find yourself some encouragers, some supporters, some hype girls, some mentors, some truth tellers and some raving fans. Choose confidence again and again until it becomes contagious. That is Woman’s Work.

To purchase go to: www.cakesbody.com and enter promo code: NICOLE for 20% off plus free shipping. Follow on IG @cakesbody

To learn more about what we are up to outside of this podcast, visit us at NicoleKalil.com