The Garage Gym Experiment Podcast

1 on 1 with the Bells of Steel Founder, Kaevon Khoozani

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Kaevon Khoozani chats with Jake about founding Bells of Steel with kettlebells, building the company, what it's like today, the future, and more! 

  • (0:48) What are some other things people should know about you outside of business? Interests, hobbies, family, etc.
  • (2:18) What was the original idea behind Bells of Steel and intent?
  • (6:44) What did the first year of business look like?
  • (8:51) After 5 years, where was the company and what was the home gym population like at the time?
  • (10:08) Do you know when you expanded upon kettlebells?
  • (11:12) What were some early mistakes that were made?
  • (13:30) When did you know the company was going to make it?
  • (15:00) How did 2020 change your business?
  • (20:15) When did you start selling in America and what was the reasoning behind that?
  • (22:04) Over the years, what have been some of your favorite product releases?
  • (26:14) What's something you wish Bells of Steel offered but doesn't today?
  • (28:52) Were there any lessons that you learned early on that helped you out later?
  • (30:53) Do you think there will be any more shifts in the industry within the next few years?
  • (34:05) Any other new products that will be added to your lineup in 2022?
  • (39:20) How long does it take to go from drawings to a product being able to be sold?
  • (43:19) Other than size, does it seem like there are any big interest differences between US and Canada?
  • (53:52) Where do you see Bells of Steel in 5 years?

    • More Info:

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      • If you enjoyed this episode, make sure to check out:

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