Have you ever heard of the butterfly effect?  As defined by Wikipedia, the butterfly effect is the sensitive dependence on initial conditions in which a small change in one state of a deterministic nonlinear system can result in large differences in a later state.

Basically, a small change now can result in large differences later.  This is typically discussed in weather patterns and quantum mechanics, but I fully believe it to be true in business as well.

In today’s episode of the eCommerce Lifestyle Podcast, I share one small change we made this week that I foresee having a massive impact on our business growth throughout the year.

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