CREATIVE STRENGTHS

102. THE PERFECTIONISM TRAP THAT'S COSTING YOU CLIENTS


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As creatives we often think perfectionism makes our work better, but it's actually costing us clients, opportunities and genuine connections with our audience. While you're perfecting, polishing, and waiting for everything to be "ready," your ideal clients are working with someone else - someone who showed up, shared their work, and made that human connection. In this episode we explore why "good enough, shared" always beats "perfect, hidden."

Key Moments:
  • [02:19] The real cost of perfectionism: missing clients while you perfect your work
  • [03:57] Why people hire you, not just your skills - the power of authentic connection
  • [05:57] The ceramicist story: how perfectionism was blocking growth and visibility
  • [08:58] Behind-the-scenes content gets more engagement than polished perfection
  • [11:52] This week's experiment: sharing "good enough" instead of perfect

Notable Quotes:

"People don't just hire your skills. They hire you. And perfectionism often hides the very personality and authenticity that makes you memorable and trustworthy."

"Your clients want to work with someone they trust, someone they feel comfortable with, someone who feels real and approachable. And perfectionism actually works against all of those things."

Resources Mentioned:
  • Read: This Week's Full Journal Post
  • Previous Episode Mentioned: 101. Why Your Natural Skills Are Your Biggest Asset
  • Previous Episode Mentioned: 100. The One Thing Holding Back Your Creative Business
  • Pinterest experiment: Follow Along with My Pinterest Experiment
  • Link: The Base Notes Waitlist
  • Subscribe to our Weekly newsletter
  • Website: www.philippacraddock.com
  • Email: [email protected]

Share Your Insights:

What's one thing you've been holding back from sharing because it wasn't "perfect" yet? I'd love to hear about your experiment with "good enough" content - send me a message on Instagram and let me know what you discover when you share something genuine rather than polished.

Never Miss an Episode:

Subscribe to my weekly newsletter for behind-the-scenes insights, including my current Pinterest experiment where I'm sharing both the wins and frustrations as I test what works. You'll get first access to new resources and exclusive content that doesn't appear anywhere else.

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CREATIVE STRENGTHSBy Philippa Craddock

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