Do you think growing your subscription means spending tons of money on ads? It doesn’t need to be that way! There are so many low and even no-cost ways to market and grow your subscription box business.  

The bottom line? You can’t rely on just one marketing channel or strategy. You need to build a multi-channel marketing plan, layering one type of marketing on top of another. Don’t worry - building this plan doesn’t have to be time-consuming or costly. 

I’m sharing seven cost-effective ways to market your subscription box business. But I don’t want you to try to implement all of them at the same time! If you’re just getting started, choose one, get consistent with it and then layer on another. If you’re already doing one or more of these, choose another one to add to your marketing plan. 

1.  Leverage social media. 

1. Influencer or affiliate marketing. 

1. Email marketing. 

1. Content marketing.

• Word of mouth is so powerful! 

1. Customer reviews.

• Where does your ideal customer go? Farmers Markets, expos, shopping events, etc. 

1. In person events. 

1. Build an online community. 

Take one of these ideas and build it into your routine. Get comfortable and consistent with it. Then layer in another strategy. Continue to grow your audience, reach more of the right people, and ultimately gain new subscribers. 

You can’t rely on one marketing channel or strategy. And you don’t need to spend a lot of money on ads to market effectively. Join me for this episode as I take you through seven cost-effective ways to market your subscription box. 

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