eCommerce Badassery

11. What's a Campaign Recap & Why You Need It


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Raise your hand if you’ve spent hours planning a marketing or holiday campaign but are never REALLY sure how it went. Most of us are flying by the seat of our pants and when we get through a major sale or holiday we’re right onto the next one. But what if I told you there was a better way? Today I’m sharing my favorite tool for recapping our efforts so we know the best way to move forward. 

 

What You’ll Learn: 

  • The 3 most important questions you should ask yourself after every big campaign
  • The numbers you want to look at to determine if your campaign was a success
  • How to keep track of all your efforts so you can easily reference past performance and do better next time.
  •  

    Podcast Episodes Mentioned

    • Ep. 07: Why You Can’t Pay Yourself - Includes Reporting Tool

     

    Want More Badassery?

     

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

     

    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

     

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

     

    Work With Me - Interested in getting my brain focused on YOUR business? Book your free discovery call and let’s see how I can help get you to the next level!

     

    Rate, Review, & Subscribe

     

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.

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    eCommerce BadasseryBy Jessica Totillo Coster

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