Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box

128: Affiliate Marketing for Your Subscription Box Business


Listen Later

Have you thought about adding affiliate marketing to your subscription box business but you’re not sure where to start? Are you wondering where to find good affiliates and how to manage them on the back end? This episode is for you! 

Today we’re diving into all things affiliate marketing for your subscription box business. I’ll explain how affiliate marketing can significantly boost your revenue, expand your customer base, and strengthen your subscription box brand. 

Affiliate marketing is a performance-based marketing strategy where brands reward individuals (affiliates) for marketing or driving traffic and sales to their services or products, including subscription boxes. This type of marketing is a win/win for both the brand and the affiliate. 

Wondering how affiliate marketing works? 

A subscription box owner creates an incentive (one-time or recurring) and generates specific links or codes for each affiliate to allow for accurate tracking. Each affiliate promotes that subscription box owner’s box on their own platforms to their own audiences. For every action taken (i.e., subscribing) the affiliate is paid the incentive. 

To get started: 

  • Identify what makes a good affiliate for your brand
  • Clearly define your ideal customer and niche and use affiliates who have the same person in their audience. 
  • Make sure any potential affiliate aligns with your beliefs and morals. 
  • Finding potential affiliates
  • Start with your subscribers - do any of them already have a following? 
  • Look at influencers who have the same ideal customer - bloggers, YouTubers, TikTokers, other content creators. 
  • Follow them, like and comment on their content, start building a relationship before approaching them about being an affiliate. 
  • Build an affiliate program that is a win/win for both parties
  • Define your commission structure. Options include: 
  • Recurring revenue share - what % of your profit? 
  • One time payment upon sign up. 
  • Set up affiliate software - I use Affiliately - and set up a payment schedule. 
  • Create assets for affiliates - make it easy for them to promote!
  • Email swipe files
  • Graphics with different formats
  • Social media captions
  • Schedules and timelines
  • Send links regularly
  • Affiliate marketing is an important part of my subscription box marketing strategy. In fact, in my recent launch (which happens to be my biggest launch ever), 22% of all sales came from my 5 affiliates! 

    Join me for this episode as I walk you through how to use affiliate marketing in your subscription box business. Whether you’re a new subscription box entrepreneur or a seasoned pro, I have actionable takeaways for you! 


    Join me in all the places: 

    • Facebook
    • Instagram
    • Launch Your Box with Sarah Website 


      Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join today!


      Get 30 Days FREE when you switch to Subbly: https://join.subbly.co/sarah-williams

       Use code LAUNCHWELCOME at https://www.boxup.com/ to get 10% off your first order

      ...more
      View all episodesView all episodes
      Download on the App Store

      Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription BoxBy Sarah Williams

      • 5
      • 5
      • 5
      • 5
      • 5

      5

      156 ratings


      More shows like Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box

      View all
      Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

      Build Your Tribe | Grow Your Business with Social Media

      2,621 Listeners

      The Amy Porterfield Show by Amy Porterfield

      The Amy Porterfield Show

      4,587 Listeners

      Well-Oiled Operations with Stacy Tuschl by Stacy Tuschl

      Well-Oiled Operations with Stacy Tuschl

      523 Listeners

      The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

      The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

      12,067 Listeners

      She Means Business Show by Carrie Green

      She Means Business Show

      313 Listeners

      She's Equipt with Jennifer Allwood | The Christian Business Coach for Women by Jennifer Allwood: Christian Business Coach

      She's Equipt with Jennifer Allwood | The Christian Business Coach for Women

      1,907 Listeners

      Boutique Chat by The Boutique Hub with Ashley Alderson

      Boutique Chat

      862 Listeners

      The Product Boss: Business Coaching for Product-Based Female Entrepreneurs by Jacqueline Snyder

      The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

      890 Listeners

      Online Business for Christian Women | GOD-LED BUSINESS, Start a Podcast, Work From Home, Podcasting, Online Marketing by Stefanie Gass - Podcast to Profit™ Creator, Podcast Coach, Business Strategist

      Online Business for Christian Women | GOD-LED BUSINESS, Start a Podcast, Work From Home, Podcasting, Online Marketing

      1,243 Listeners

      The Jasmine Star Show by Jasmine Star

      The Jasmine Star Show

      2,599 Listeners

      How to Sell Your Stuff on Etsy by Lizzie Smiley

      How to Sell Your Stuff on Etsy

      316 Listeners

      The Professional Creative by Bonnie Christine

      The Professional Creative

      434 Listeners

      Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop by Dylan Jahraus | Etsy Business Coach and E-commerce Expert

      Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop

      139 Listeners

      Six Figure Etsy Seller | Sell on Etsy, Digital Products, Passive Income, Online Business, Money Mindset by Jacqueline Butler | Top 0.1% Etsy Seller + Digital Products Coach

      Six Figure Etsy Seller | Sell on Etsy, Digital Products, Passive Income, Online Business, Money Mindset

      158 Listeners

      Subscription Box Answers by Liam Brennan

      Subscription Box Answers

      8 Listeners