Zippi Livneh is a registered nurse, an INFACT certified food addiction counselor and licensed in the SUGAR® assessment tool. She is the co-creator and co-chair of the first international sugar and food addiction professionals’ network, and she helps clients recover from sugar and food addiction through her GPS Program.

Zippi struggled herself for many years with sugar addiction and obesity and has been living Sugar-Free and helping other sugar and food addicts for over 25 years. She studied and trained with world experts in sugar and food addiction, and in 2018 decided to leave her management career in the pharmaceutical industry and dedicate herself to helping people who struggle to control or moderate sugar and hyper-processed foods detox from these foods and live in Sugar-Free Recovery for the long term. 

She lectures on food addiction to medical teams, in universities, schools and to the general public. She teaches her GPS Program online in group workshops, a special program for couples, and one on one counselling in English and in Hebrew.

The Sugar and Food Addiction Professionals Network

Craved Addiction Quiz

““She’s addicted to food, like drug addicts are addicted to drugs” and it was like somebody lit a lightbulb in my head.” 

“I am a junk food, junkie.” 

“When I started looking for a solution to my addiction and stopped looking for a solution to lose weight that was actually the first time in my life that I managed to lose weight.” 

“We call it food addiction but it is sugar and hyper processed foods are the foods that have an addictive nature to them.”

“Many of them will find, if they try it, that it is actually easier to abstain or not have any than to try to have some and control that.”

“If it is an addiction, it has to be treated for addiction.”  

“The question is, how much suffering is it causing.”

“Just like every addiction, it’s not a moral issue, this is a biochemical imbalance in the brain and the body.” 

“Our environment is toxic to healthy eating.”

“Today we have been so brainwashed about these hyper-processed foods that people have come to believe that it is unhealthy to eat only healthy food.”

“When we choose a different way of life there are ups and downs. Sometimes things happen that we didn’t intend or we mess up, so your learn from them and move on.”

“Their addiction goes with them on holiday, it comes with them on the plane, it comes with them to the wedding.”

“The goal is abstinence for life.”

“I am a big promoter of vegetables.”

“Human beings are meant to enjoy food. Food is meant to be a pleasurable experience but there is a difference between enjoying food and getting high on food.”

“Food should be what susta