eCommerce Badassery

139. Google Analytics 4: What You Need to Know + When You Need to Worry About it


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You may have heard the news or seen the notification that Universal Analytics is going away… and it is. Which means eventually you’re going to have to switch to Google Analytics 4. On today’s episode, I’m sharing the biggest differences to expect and my recommendations for when and how to make the switch. 
 
What You’ll Learn
  • The main difference between Universal Analytics + GA4
  • Why GA4 will actually make your life easier
  • Why I don’t recommend you start using GA4 until next year
  • How to prepare for making the transition from Universal Analytics to GA4
  •  
    Episodes Mentioned
    109. Automate Your DMs on Instagram with ManyChat
    http://ecommercebadassery.com/manychat
    Links Mentioned
    Google Analytics Crash Course
    https://ecommercebadassery.com/data
     
    Read the Full Episode Transcript
    http://ecommercebadassery.com/139
    FREE Resource Library 
    Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!
    http://ecommercebadassery.com/freestuff
     
    Want More Badassery?
    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 
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    Ready to Level Up Your Email Marketing & eCommerce Business?
    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.
    http://ecommercebadassery.com/Klaviyo
     
     
    Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 
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    eCommerce BadasseryBy Jessica Totillo Coster

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