Welcome to a special bonus summer episode of Showing Up with me, Vicki Knights - a Visibility Strategist, Branding Photographer and Positive Psychology Practitioner.

This episode dives into a topic that's been buzzing in my DM's over the past few weeks: should you share about your summer holiday on your business social media accounts? I know I said I was now taking a break from the podcast until series 2 starts in September, but when I had lots of chats about the topic of whether you should share your summer holiday on your business social media accounts, I knew it would make a perfect bonus summer episode.

I explore the following questions:

• Am I just showing off? My own internal debate on how much of my holiday to share on social media
• Do people really want to see this? How sharing your holiday can build your personal brand and connect with your audience on a deeper level.
• How can you make it relevant? Strategies to make holiday posts relevant to your business and valuable to your followers, including tips on integrating your personality, values and expertise.
• Are you advertising to thieves? Safety concerns to be mindful off if you're posting online about your holiday.

Examples to Inspire You:

• My posing tips reel filmed on my holiday (@iamvickiknights):

  https://www.instagram.com/reel/C9rkElrtX8J/?igsh=dzRmcmd2dDlwbTNh

• Lucy from Green Salon: Shared her sustainable travel experience to Morocco, aligning perfectly with her business values. https://www.instagram.com/greensalonconsultancy/p/Cve-Ag6sg3R/
• Jacqueline Hooton of @hergardengym: a personal trainer who posted workouts from her holiday in Greece
• Caroline Cook of @carolinestylehacks: shared her holiday outfits on her Instagram account
• Reset with Beth @reset_with_beth : Offered daily tips on mindful drinking from her all-inclusive holiday

Free resouces:

• Grab my free 12-page guide to boost your visibility at vickiknights.co.uk/visibility
• Follow me on Instagram for more visibility inspiration: @iamvickiknights
• Join the waitlist for my exciting visibility mastermind coming up this autumn: https://vickiknights.co.uk/mastermind

Enjoy your summer holidays - see you in September for a brand new series!

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Thank you for listening!