Most people think persistence is a personality trait. Fifteen years of running creative businesses has quietly convinced me otherwise and I'd like to share why.

IN THIS EPISODE YOU'LL DISCOVER:

• Why the real reason some people keep going has little to do with willpower or grit
• My Selfridges story: two years of no and what actually got me through and into store
• Why some no's take a little piece of you, and others don't
• The honest question to ask yourself when keeping going starts to feel exhausting
• Three patterns from real creative businesses that reveal where the answer actually lives

RESOURCES MENTIONED:

• Free Live Session: The Missing Piece exploring the things that aren't quite working in creative businesses
• This Week's Full Journal Post
• The Six Month Programme - The Bright Line
• The Base Note
• Subscribe: Weekly newsletter
• Website: www.philippacraddock.com
• Instagram: @philippacraddock
• Email: [email protected]

Share Your Insights:

Has there been a moment when clarity made the hard stretches feel different? I'd love to hear. Send me a DM on IInstagram or feel free to reply to the Thursday newsletter.

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