If you're a coach whose growth is not as fast as you want it to be, listen in to see if you are making one or all of these mistakes.

The most valuable lesson? Focusing on one thing, building relationships, and avoiding shiny object syndrome.

Shiny Object Syndrome [00:01:10]

Joanna talks about the common mistake of wanting to do all the things at once, and how it can hinder the growth of a coaching business. She advises focusing on one or two marketing channels and being consistent.

Not Mastering One Thing [00:05:55]

Joanna discusses the importance of having a clear and compelling coaching offer, and committing to one specific coaching offer. She encourages coaches to create a signature coaching offer to stand out in the marketplace.

Forgetting that Relationships Build Your Business [00:08:32]

Joanna emphasises the power of building relationships with everyone you meet, and how it can be a vital part of attracting business. She advises being helpful and kind to everyone, and not being attached to the outcome.

Biggest Mistakes in Coaching Business [00:11:50]

Joanna talks about the three biggest mistakes that can hinder the growth of a coaching business: shiny object syndrome, not mastering one thing, and forgetting that relationships build your business.

High Touch Mentoring Program [00:11:50]

Joanna shares how she can help avoid these mistakes through her high touch mentoring program, the Business of Coaching, which offers step-by-step guidance on building a coaching business.

Call to Action [00:12:50]

Joanna encourages listeners to connect with her on LinkedIn or Instagram, share the episode with a friend, and leave a review.

Useful Links

The Business of Coaching programme

Connect with Jo on LinkedIn

Download the 12 ways to get clients now

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If you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.

If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: [email protected]

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