Empowered Business

19: How to Make Informed Data-Driven Decisions In Your Digital Product Business with Jennifer Grayeb


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Are you ready to get a handle on your data as an entrepreneur?

 

Jennifer Grayeb is the CEO of The Nimble Co., a consulting group focused on helping online business owners better understand their numbers so they can make data-driven and profit-generating marketing decisions, and she is joining me in this episode!

 

Jennifer recently left her senior strategy role at a Fortune 5 company where she had 6 roles in just 7 years. While in that role, in just 2 years she built a productivity blog that reached over 2 million pageviews per year, which she went on to sell. In every role she’s had or every company she’s owned, one thing has been consistent: she delivers results without working 80 hour weeks. Now she helps others do the same with one of her best kept secrets - data.

 

The reality is that data is the backbone of every business, and this includes online businesses. Unfortunately, it doesn’t come easy to a lot of us! Luckily, we are getting some help in this episode!

 

If you want to be able to read and understand your data, listen in because Jennifer uncovers common mistakes and misconceptions about data as well as gives some simple steps that you can take to start getting a handle on your data right now!



Resources Mentioned: 

Tag Your Traffic by Jennifer Grayeb

Measure and Maximize - 8-week program with Jennifer Grayeb

Organic Insights Dashboard

https://thenimbleco.com

https://instagram.com/jennifergrayeb

 

I would love to connect on Facebook

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