Pet Marketing Unleashed Podcast

19: Want More Time, Happier Clients, AND a Bigger Paycheck? Let’s Talk Automation Tips with Ines McNeil


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Breaking free from tedious manual tasks isn't just a luxury—it's essential for growing your pet business while maintaining your sanity. 

In this episode, Pet Marketing Unleashed is thrilled to welcome Ines McNeil, CPDT-KA and Founder of The Modern Dog Trainer. After years of helping dog trainers with their businesses, Ines shares exactly how automation can transform your pet business while maintaining that personal touch clients expect.

Here's what we dive into:

  • Three essential areas where automation creates immediate impact
  • How to save 10+ hours weekly through strategic automation
  • Why email marketing remains critical (and not dead!)
  • Automation strategies for client onboarding and offboarding
  • Tools that integrate seamlessly with your existing systems
  • Maintaining the personal touch while automating routine tasks
  • Common automation mistakes and how to avoid them

Ines's key advice: "Automation doesn't remove you from the equation—it makes your one-on-one experience exponentially accessible." While many pet professionals fear losing that personal connection, proper automation actually enhances the client experience while freeing you to focus on what matters most.


Links mentioned:

  • Visit The Modern Dog Trainer
  • Check Effortless Automation Services
  • Join Ines's Free Facebook Group
  • Zapier (automation platform)
  • PMU Website Templates
  • PMU recommended tools
  • Read the episode blog for more
  • Connect with Pet Marketing Unleashed on Instagram
  • Visit the Pet Marketing Unleashed website

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Pet Marketing Unleashed PodcastBy Mikaela Vargas of Pet Marketing Unleashed

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