Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box

232: Want to Show Up More Online? Steal My Weekly Live & Email Plan


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Ever tell yourself, “I know I should show up online more…” and then somehow, the week slips away and you didn’t?

You’re not alone.

Showing up online doesn’t have to feel overwhelming or depend on daily bursts of inspiration. You just need a simple system you can repeat week after week.

In this Friday Fuel episode of The Launch Your Box Podcast, I’m walking you through the exact rhythm I use to stay consistent across live video, email, and social media, without overthinking it. You can steal it, tweak it, or make it your own.

Step 1: Choose Your Weekly Anchor

Consistency starts with one non-negotiable: a set day and time for your LIVE.For me, it’s Thursday at 9 a.m. every single week.

That’s my anchor. It’s on the calendar, it never moves, and it keeps me accountable. My audience knows when to expect me, and I always know when I’m showing up.

If your plan is “I’ll go LIVE sometime this week,” chances are you won’t.Pick your day, pick your time, and treat it like an important appointment (because it is).

Step 2: Turn One LIVE into Days of Content

Right after your LIVE, before you clean up or move on, take a few quick photos of yourself with the products you featured. You’re already camera-ready and the setup is done.

Those images become instant marketing gold:

  • Add one to a same-day recap email linking to the replay,

  • Use another in a next-day email highlighting one or two featured products,

  • Sprinkle the rest across your social media posts for the next few days.

    This rhythm means you’re never starting from scratch.

    Step 3: Stretch It Over Three Days of Posts

    We repurpose that Thursday LIVE for three more days of content:Day 1: Product flat-lay or styled shotDay 2: Reel or clip from the LIVEDay 3: Lifestyle photo or testimonial that ties in

    Same message. Different formats. Maximum visibility.

    When you build this kind of routine, you’ll never again wonder, What should I post this week?” 

    Step 4: Why This System Works

    This weekly rhythm keeps you top of mind and builds trust.

    • The LIVE keeps you visible.

    • The emails deepen connection and drive sales.

    • The posts give your audience multiple chances to see, comment, and buy.

      You’re no longer chasing content. Instead, you’re running a system.

      Take Action

      Start this week:

      1. Pick your LIVE day + time.

      2. Go LIVE.

      3. Send a recap email.

      4. Post follow-up content for three days.

        That’s it. You’ll be amazed how quickly consistency turns into momentum.

        Join me for this episode to discover how one weekly LIVE and two quick emails can create days of content, connection, and confidence.

        Join me in all the places:    

        • Facebook

        • Instagram

        • Launch Your Box with Sarah Website 


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          Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription BoxBy Sarah Williams

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