eCommerce Badassery

247. Lounge Lessons: Perception is Reality - How Your Product Positioning Drives Consumer Behavior


Listen Later

What is product positioning? Simply put, product positioning is deciding how you want the market to think and feel about your product and articulating that in your marketing and messaging. 

Essentially, potential customers will think and feel about your product what you tell them to think and feel.

Tune in to hear how this might affect your business and why you should re-evaluate your product positioning each season throughout the year.

 

_______

 

Full Episode Show Notes

http://ecommercebadassery.com/247

 

_______

 

Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

 

_______

 

Rate, Review, & Subscribe

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

 

 

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

 

...more
View all episodesView all episodes
Download on the App Store

eCommerce BadasseryBy Jessica Totillo Coster

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

68 ratings


More shows like eCommerce Badassery

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,449 Listeners

The Unofficial Shopify Podcast by Kurt Elster, Paul Reda

The Unofficial Shopify Podcast

260 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,124 Listeners

Ecommerce Playbook: Numbers, Struggles & Growth by Common Thread Collective

Ecommerce Playbook: Numbers, Struggles & Growth

72 Listeners

Proof to Product by Katie Hunt

Proof to Product

286 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,636 Listeners

The Product Boss with Jacqueline Snyder by Jacqueline Snyder

The Product Boss with Jacqueline Snyder

887 Listeners

ADHD for Smart Ass Women with Tracy Otsuka by Tracy Otsuka

ADHD for Smart Ass Women with Tracy Otsuka

1,541 Listeners

I Have ADHD Podcast by Kristen Carder

I Have ADHD Podcast

2,895 Listeners

On Purpose with Jay Shetty by iHeartPodcasts

On Purpose with Jay Shetty

27,591 Listeners

The Ecommerce Roadmap by Susan Bradley: E-commerce Expert

The Ecommerce Roadmap

211 Listeners

Working Hard with Grace Beverley by Grace Beverley

Working Hard with Grace Beverley

204 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

358 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

21,089 Listeners

The Buyerside Chat by Kristin Fisher

The Buyerside Chat

37 Listeners